A cooler commercial

6 Jul 2005

Bester Burke have completed a series of commercials for Liqui-Fruit's new Liqui-Cooler range. The commercials consist of a number of individuals who take up the Liqui-Cooler challenge: "How fast can you down a Liqui-Cooler?" The creative premise is 'go from 0 to cooled in however long it takes you to down a Liqui-Cooler'. And the winner? An astonishing 4.23 seconds to down 275mls.