Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement
Claudelle Naidoo
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Unbottling an iconic brand online
Tequila\ Johannesburg recently completed a new flash-based global website for Appletiser. Featuring the iconic Appletiser bottle as a navigation device, www.appletiser.net complements Appletiser's latest integrated above- and below-the-line “White Campaign”. Says Andrew Shuttleworth, marketing manager for Appletiser, “Appletiser has grown into a truly international brand with a presence in over 18 countries and the new site reflects our global footprint in all our markets.”
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