Out of the closet
Daddy buy me a pony, the creative unit of the 9November Union of companies, has won the Business Art SA award in the category small business sponsorship for their Blue Poodle campaign for the gay and lesbian Out in Africa Film Festival. Charl Nel, business director of 9November, says a well-chosen small creative agency can offer fringe causes the same level of advertising exposure as a huge multi-national advertising agency.