Trying to locate Sara Woolfson
Hi, On behalf of my son - Nicholas - I am trying to get hold of Sara. She works in the advertising industry in Johannesburg and London. She is the MD of her agency - but I don't know the agency's name. Can you help? TIA 14 Jan 2003
What would Jesus drive?
The new American campaign to get citizens in smaller, less polluting cars is very clever. 26 Nov 2002
Food, insect pests and killing sprays
The TV ad for Tobasco Sauce is perhaps witty - country slob eating pizza and tobasco gets bitten by mosquito which explodes - but... 25 Nov 2002
Is transformation happening?
The second transformation hearings ended recently. CDF chairman Ross Chowles recommended quotas. Media planners are under-invested against Black, Coloured and Indian media by 23%. ACA member agencies have 20,4% black professional/management. Is transformation happening? What should be done to improve it? 19 Nov 2002
How did Robinson place his order for Cell C?
The Cell C ad with the diver delivering a package to a Robinson Crusoe-esque figure on a raft puzzles me more than the other Cell C ads thus far. 18 Nov 2002
The clothes off my back...
I found the gold at the end of the rainbow, then realised that's not where the view is... 14 Nov 2002
Lays TV Commercial - Francois Pienaar
I think Lays have blown it with their latest ' birthday' commercial featuring Francois Pienaar. Clearly it is definitely a case of no more 'mister nice guy' in the worst possible sense. 6 Nov 2002
The Stannic bus shelter ad
"In the land of the bus shelter the man with a car is king" - am I the only person who finds this advert on bus shelters offensive and patronising? 30 Oct 2002
Creativity or Good Business
Which is more important - protecting one's creativity, or basing work on business principles which make money for the client? 24 Oct 2002
The caricature of coloured people in the media
i think coloured people are ridiculed in the national media all the time and no cock crows... 10 Oct 2002
Ego/Axe versus Status
Most of you are probably aware of the campaign used by Status deodorant (agency:TBWA Hunt Lascaris) to gain mileage out of Ego's rebranding as Axe (agency:Lowe Bull Calvert Pace). If not, here's background info by Financial Mail and a related comment by Dave Lehr. Now that the dust seems to be settling, there are a few issues worthy of discussion:
Agency remuneration
We devalue our work and our credibilty when we offer to do creative or strategic work for nothing in order to win business. It seems to suggest we have no confidence in our ability and are happy to give our expertise away. 10 May 2002
Can you make it in this industry in this day and age without formal, expensive education?
bustin mah proverbial balls to get into this industry and seem to have a head for 'concept' - how do i sell this - and not having the cash to study properly so i can say something like 'er, i'm an art director...' what are the chances really of me getting ahead? anyone got input? 20 Feb 2002
Racism and Transformation
Parliamentary public hearings on racism and transformation was held on 6-7 November 2001. 15 Dec 2001
Anti Crime campaign ideas
SA has the second highest murder rate in the world. Speakout 15 Dec 2001
Road Safety campaign ideas
SA has one of the world’s highest road deaths. MRC 15 Dec 2001
Anti Rape campaign ideas
SA has the highest per capita rate of reported rape in the world. Rape Crisis 15 Dec 2001
AIDS Awareness campaign ideas
