Marketing & Media Africa daily newsletter - 4 Jul 2016

4 Jul 2016

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Marketing & Media Africa

Today's top stories


	ZIMBABWE Rebranding for Zim's Savanna Tobacco Zimbabwe's Savanna Tobacco has rebranded its Pacific range and redesigned its packaging to infuse a "born-in-Zimbabwe quality" with worldclass style... read

KENYA
Kenya Airways launches service to Cape Town

Kenya Airways, the national carrier of the Republic of Kenya, today launched its second flight to a South African city, Cape Town... read

SOUTH AFRICA
Breaking down the content strategy

Federico Dedeu

Up to 70% of branded content is not consumed. Adopting a content strategy like the one demonstrated by the Content Value Pyramid can reduce waste and generate higher engagement... read

SOUTH AFRICA
[Biz Takeouts Podcast] 179: Marketing Mix Conferences managing director Terry Murphy

On the latest episode of Biz Takeouts Marketing and Media Radio show host Warren Harding spoke to Terry Murphy... read

NIGERIA
How to develop African mobile games that pack a global punch

Abiola Olaniran

Gamsole founder Abiola Olaniran tells Disrupt Africa why the time is ripe for international investors to become involved in the African mobile gaming industry as the continent makes its mark globally... read

SOUTH AFRICA
Disruption through the on-demand economy

Disruptive technologies, such as Airbnb and Uber, are changing the way business is done through the on-demand economy, which is the immediate real-time provision of goods and services... read

SOUTH AFRICA
10 fintech innovators conclude first Africa Barclays Accelerator

After 13 weeks of intensive networking, mentoring and development, 10 companies have showcased their innovative fintech... read

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New events to diarise

Brandlove customer journey design course
Brandlove - 7 Jul 2016 to 8 Jul 2016, Johannesburg

Design School Southern Africa - Open Day
Design School Southern Africa - 23 Jul 2016, Johannesburg | 23 Jul 2016, Pretoria | 23 Jul 2016, Durban

Video Animation
Multidimensions - 4 Aug 2016 to 5 Aug 2016, Johannesburg

InDesign digital
Multidimensions - 4 Aug 2016, Johannesburg

PRISA 2016 Conference
PRISA - 17 Aug 2016 to 18 Aug 2016, Durban

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Quotes

Vince Lombardi

"Perfection is not attainable, but if we chase perfection we can catch excellence."

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Twitter

	@socialmedia2day Building Your 2016 #Content Strategy [Infographic] (via @irfanahmad1989) https://t.co/vjemURBrGa #smm https://t.co/2tUvIXYgzZ - Mon Jul 04
	@buffer We interviewed 75 incredible #socialmedia marketers. Here's what they're working on, today: https://t.co/GedL8oftu8 https://t.co/oV8UfPahuF - Mon Jul 04
	@Afrinnovator Chinese smartphone maker targets Kenya's middle class https://t.co/GYTVC3B2Nx #AfricaMeansBusiness \| https://t.co/JTSDbtWzap - Mon Jul 04
	@NelsonMandela The #NelsonMandela Foundation celebrates Mandela Month 2016 https://t.co/kGCL1H6ghP #MandelaDay #MandelaMonth https://t.co/2jzg9TPQbR - Mon Jul 04
	@BBCAfrica "I love everything to do with ghost stories." Nuzo Onoh writes African horror fiction ?? https://t.co/A0RVXd4RgU https://t.co/FYOQPZUFyP - Mon Jul 04
	@mashanubian RT @BrezhMalaba: Amnesty International is demanding an official inquiry into the "deplorable use of force" by Zimbabwean police in Harare t... - Mon Jul 04
	@africaupdates RT @USEmbassyGhana: As Collectors Look to African Art, Accra Emerges as a Creative Hub. https://t.co/ltsRWvXAgl #SundayReads https://t.co/3... - Mon Jul 04
	@designindaba #furniture #design spun from solid #yarn by Studio Nito #designthinking #interiordesign https://t.co/8mzozrFYxF https://t.co/VoaKUzlIne - Mon Jul 04
	@CNBC Google CEO says this quote perfectly captures what it means to be an entrepreneur https://t.co/sKTTmXsRlQ https://t.co/ou2khC9JC9 - Tue Jul 05
	@Afrinnovator Uganda's startup scene: How Institute is shaping new enterprises https://t.co/7CPlbcDCFV #AfricaMeansBusiness \| https://t.co/JTSDbtWzap - Tue Jul 05
	@Afrinnovator Brexit: Lessons from East African Community https://t.co/39ZfWbKqUA #AfricaMeansBusiness \| https://t.co/JTSDbtWzap - Tue Jul 05
	@wef Archaeologists just found a huge structure in a 2,000-year-old city using drones https://t.co/gqq8KfXA5z https://t.co/rqDuvfysNK - Tue Jul 05
	@socialmedia2day Key Social Media Stats for 2016 (via @NaThomson & @wearesocialsg) https://t.co/qPcAKJGtDw #socialmedia #smm https://t.co/zbtXkU6HUT - Tue Jul 05

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ZIMBABWERebranding for Zim's Savanna Tobacco

KENYAKenya Airways launches service to Cape Town

SOUTH AFRICABreaking down the content strategy

SOUTH AFRICA[Biz Takeouts Podcast] 179: Marketing Mix Conferences managing director Terry Murphy

NIGERIAHow to develop African mobile games that pack a global punch

SOUTH AFRICADisruption through the on-demand economy

SOUTH AFRICA10 fintech innovators conclude first Africa Barclays Accelerator