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Marketing & Media Africa

Cracking African business basics

Duke Malan kicks off this shortened work week's content by explaining how to 'sell a country' in five minutes, particularly from the perspective of Ethiopia, the world's fastest growing economy in 2015. He states that while the country's rise was driven by investment in infrastructure, the agriculture sector, population growth and a rapidly expanding manufacturing sector, few realise that Ethiopia is actually "open for business".

If you're also looking to create a booming business, be sure not to miss insights from those who have been there and done that from an early age in the Entrepreneurship Survey, which has just launched. It provides a glimpse into the world of young entrepreneurs in Africa, as an emailed questionnaire answered by a selection of young entrepreneurs within the 15 to 25 age group, across the continent. Not surprisingly, they state that access to finance is their main barrier to growth.

With that entrepreneurial spirit in mind, Forbes Africa's first global TV platform, Forbes Africa TV, is another upcoming highlight to look forward to in April. Its flagship show My Worst Day, anchored by award winning Forbes Africa and Forbes Woman correspondent, Peace Hyde and focuses on the most challenging day in the lives of some of the most successful and enterprising business leaders of our time.

Ample inspiration ahead!

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Today's top stories
ETHIOPIA
How to sell a country in five minutes
[Duke Malan] Countries compete. For investment dollars, tourists and talent, in much the same way that they compete for sporting medals - fiercely. On top of the podium of fastest growing economies is Ethiopia... read


Biz Takeouts
SOUTH AFRICA
[Biz Takeouts Podcast] 167: Feedback on the the largest loyalty programmes survey in SA
On the last episode of Biz Takeouts Marketing and Media Radio show host Warren Harding spoke to Amanda Cromhout... read
Digital
NIGERIA
Leadership, CBN, 69 nominees for .ng Awards

Chima Akwaja

Leadership Newspaper, Central Bank of Nigeria (CBN) and 69 other organisations have emerged as nominees for the 2016 .ng Web Awards being organised by the Nigeria Internet Registration Association... read
Entrepreneurship
AFRICA
Survey provides glimpse into the world of young entrepreneurs in Africa
The Entrepreneurship Survey is based on an emailed questionnaire answered by a selection of young entrepreneurs within the 15 to 25 age group, and located across the African continent... read
Media
SOUTH AFRICA
Al-Jazeera says to cut around 500 jobs
Mobile
NIGERIA
Abuja, Nigeria becomes Uber's 400th city to launch
Abuja has become the 400th city in Uber's growing global network. With the launch of Uber, an innovative technology platform, Abuja joins the list of smart transportation hubs in Africa... read
Social Media
SOUTH AFRICA
Facebook launches educational materials on ad auctions
Late last week Facebook announce that it was releasing a host of education materials aimed at helping advertisers to understand how the Facebook ad auction works... read
TV
AFRICA
Forbes Africa TV to launch in April
Forbes Africa will launch its first global TV platform, Forbes Africa TV, with the flagship show 'My Worst Day', anchored by award winning Forbes Africa and Forbes Woman correspondent, Peace Hyde in April 2016... read
Jobs offered



New events to diarise
Digital strategy for PR
PRISA - 18 Apr 2016 to 19 Apr 2016, Johannesburg


Writing for online and mobile
Institute for the Advancement of Journalism - 19 Apr 2016 to 21 Apr 2016, Johannesburg


Communications strategy and skill
Institute for the Advancement of Journalism (IAJ) - 23 May 2016 to 25 May 2016, Johannesburg


InDesign pro skills
Multidimensions - 9 Jun 2016, Cape Town


Illustrated infographics and animation workshop
Multidimensions - 20 Jun 2016 to 21 Jun 2016, Cape Town





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