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Marketing & Media Africa

2016's m-business forecast

Ngugi Mungai explains why Kenyan SMEs must tap the potential of mobile phones, especially with the mobile market in the country maintaining an upward trend year-on-year.

Qwilt, offering an open cache solution, and three6five, the IP networking service integrator, have embraced the m-business trend by announcing technology partnership to improve over-the-top (OTT) streaming video strategies for service providers in Africa. This signals further room for mobile growth as the availability of new streaming services in Africa means that in order to remain competitive, network operators must redesign their network architecture to better support streaming video.

Still on the topic of mobile in Africa, MTN denies any wrongdoing in Cameroon after being indexed in a recent report of the Cameroon National Anti-Corruption Commission. MTN insists it is a responsible investor and that it is up to date with regard to its fiscal obligations to the relevant authorities in Cameroon.

Seems the whole continent is in a mobile business state of mind...

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Today's top stories
KENYA
Why Kenyan SMEs must tap the potential of mobile phones
[Ngugi Mungai] Mobile phone penetration has significantly increased in Kenya and its imperative for small businesses to tap into the potential of this technology to operate better and smarter... read


BizTrendsĀ 2016
SOUTH AFRICA
Aligning with the elders: Influencer marketing

Murray Legg

When YouTube started out of beta phase a mere 11 years ago and made its first video available for public viewing, there were 7 billion possible sets of eyeballs available to watch one video... read
SOUTH AFRICA
Major digital marketing trends

Marc Spriestersbach

Africa Rising' is no longer relevant - we have long passed that milestone and the transformation that the continent is undergoing is dramatic, certainly in terms of communication and connectivity across all sectors of the market... read
More trends... | Full trend report...
Digital
AFRICA
OTT streaming video strategies for African service providers
Qwilt and three6five have announced a technology partnership to improve over-the-top (OTT) streaming video strategies for service providers in Africa... read



Events & Conferencing
NIGERIA
Lagos set to host global leaders at The Economist's Nigeria Summit 2016
The events' arm of the foremost International socio economics news magazine, The Economist has concluded plans to hold the 11th edition of the annual Nigeria Summit... read
AFRICA
Inaugural Africa Cyber Security Summit 2016
In response to the growing cybercrime in South Africa, Fleming is organising its inaugural Africa Cyber Security Summit from 9-10 March 2016 at Hilton in Sandton... read
Mobile
CAMEROON
MTN denies any wrongdoing in Cameroon
A recent report of the Cameroon National Anti-Corruption Commission, CONAC, has included MTN Cameroon amongst the companies it indexed... read
Retail
SOUTH AFRICA
Kenyan Hellofood users can now order KFC, Ocean Basket online

Nur Bremmen

Hellofood, the online food ordering and delivery service operated by Foodpanda, has announced that its Kenyan users can now order KFC and Ocean Basket from the service... read
NIGERIA
[Infographic] The 12 facts and figures about e-commerce in Nigeria in 2015
Pan-African e-commerce Jumia has just released a new Infographic with the objective of shining a light on the key facts and figures of the year that has passed as well as the promise of 2016... read
International
GERMANY
WPP subsidiary acquires Conrad Caine in Germany
Possible Worldwide, the glocal digital agency of WPP, has agreed to acquire a majority stake in digital agency, Conrad Caine, a full service digital agency headquartered in Munich, Germany... read
More International
Business
SOUTH AFRICA
Professional reportage at conferences adds value to event

Gwen Watkins

Professional reportage at conferences is an essential service, for clients and delegates alike... read
SOUTH AFRICA
Harnessing technology in business

Danette Breitenbach

Long gone are the days when technology was the IT guys' problem. Today technology and IT have risen in importance in companies and if they are not in the boardroom... read
New events to diarise
Creative writing for the media
PRISA - 1 Feb 2016 to 3 Feb 2016, Johannesburg


Florence Musengi's Women At The Top launch
Business Engage - 4 Feb 2016, Kyalami


Creative writing course
Allaboutwriting - 8 Feb 2016 to 2 Mar 2016, Johannesburg | 9 Mar 2016 to 20 Apr 2016, Cape Town | 4 Jul 2016 to 22 Aug 2016, Cape Town | 10 Oct 2016 to 2 Nov 2016, Johannesburg


Illustrated infographics and animation workshop
Multidimensions - 16 Feb 2016 to 17 Feb 2016, Cape Town


Crisis communications course
Quo Vadis Communications - 18 Oct 2016 to 19 Oct 2016, Johannesburg


Upcoming events
Business writing
Provox Centre for Public Relations & Communication - 27 Jan 2016 to 29 Jan 2016, Ferndale, Randburg | 14 Mar 2016 to 16 Mar 2016, Windhoek, Namibia | 30 Mar 2016 to 1 Apr 2016, Ferndale, Randburg | 20 Sep 2016 to 22 Sep 2016, Ferndale, Randburg


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