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Focus on all things festiveThe festive season is truly upon us! As a result, Nkem Nkem V shares three ways businesses can adapt the Christmas spirit on social media. With chatter and conversations constantly taking place there, it makes perfect sense to use Facebook, Twitter, Instagram and other similar platforms to spread the holiday cheer. Looking ahead to the year to come, Dee Stephens offers five tips in winning the 2016 content marketing challenge. The theme running through all five tips is offering 'smart' content that provides less quantity but more quality. Ali Twaha adds to the cheer by writing about Google's launch of 'Wi-Fi hotzone networks' in Kampala, with plans to further expand its reach to 300 locations in Uganda. This is our last newsletter for the year, but we'll still fill all continental news needs by posting content to the site over the festive season until our first newsletter for 2016. May it be merry! Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Today's top stories |
|  | [Nkem Ndem V] It is the Yuletide season, that time of year when consumers typically spend the most on presents and other holiday items... read
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 | Dee Stephens 2015 has been a long year, with a myriad of new algorithms affecting search and social media, content quality taking centre stage, long form content fast on its heels, not to mention the advance of video marketing and the micro moment... read | | |
 | Ali Twaha Google has launched what it calls Wi-Fi hotzone networks in Kampala, which will allow the public to connect to reliable and affordable fast internet services... read | | |
 | Ngugi Mungai The conduciveness of starting and conducting a business in Kenya currently stands at 47 percent, placing the country behind eight African economies polled by South African based Thinkroom Consulting... read | | |
 | Robert Taylor's new book, 'Media Interview Techniques: A Complete Guide to Media Training', is the definitive guide to media training for PR consultants.. read | | |
 | The sales environment of today is focused on selling value to clients rather than solutions or products, which demands a solid understanding of the client's requirements and highly skilled sales representatives... read | | |
 | Facebook looks back on the moments in 2015 that moved us and inspired us to take action in our annual Year in Review. Together, the lists paint a picture of what the world was talking about in 2015... read | | |  | HONG KONG, CHINA: Chinese internet giant Alibaba said Friday it would buy Hong Kong's South China Morning Post, following weeks of speculation over the future of the English-language newspaper... read | | | More International | |
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 | In a time where many - especially in our industry - have lost faith in the future of the country, Mike Abel has come up with a clever way to actively make that picture more promising... read | |
| | Business writing skillsFront Foot Strategic Consulting - 19 Jan 2016, Johannesburg | 10 Feb 2016, Randburg | 25 Feb 2016, Ranbdurg | 31 Mar 2016, Randburg Y!CON 2016Student Village - 17 Mar 2016, Johannesburg | | |
| George S. Clason "In those things toward which we exerted our best endeavors we succeeded." |
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