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Are you grabbing the OOH opportunity?Tatenda Chiweshe reckons there are lots of opportunities in the Zimbabwean OOH advertising environment. According to him, there is a massive opportunity in digital screens, as well as gantries and indoor advertising, point of sale, activations and transit media. In her weekly Trends Africa column, Louise Marsland asks whether marketing has a marketing problem. She reckons there is now a paradigm shift of 'authenticity' and 'truth' needed. Last week in the Loeries Creativity Q&A, Sindy Peters chatted to Yaw Nsarkoh, MD of Unilever Nigeria. Other news highlights over the past week included Telkom Kenya appointing a new CEO and 13 telecoms operators declared inactive by the NCC. Bizcommunity would also like to extend condolences to the family, friends and colleagues of Nigerian journalist, Dimgba Igwe, who died tragically at the age of 58. Last, but not least, if you missed last week's Biz Takeouts show, make sure you listen to the podcast which is now available. That's all from me, have a great week! Cheers! Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Today's top stories |
| [Louise Marsland] Marketing has changed in this digital era, but outside of the colourful new open plan marketing divisions, does anyone else understand the paradigm shift of 'authenticity' and 'truth' that is now needed? read more>>
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| On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Mike Wronski, Fred Roed and Oresti Patricios... [twitterfall] read more>> | | |
| Mfonobong Nsehe, writing on Forbes Africa, reports that an African multi-lingual online portal and mobile app for youth mentorship and entrepreneurship called Mara Mentor, has been launched in Ghana... read more>> | | |
| Paul Adepoju She Leads Africa has announced it would be hosting its inaugural Entrepreneur Showcase later this month in Lagos. According to the social enterprise dedicated to fostering the spread of business... read more>> | | |
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| Dimgba Igwe, Vice Chairman of the Sun Newspapers tragically died at the age of 58 from injuries sustained in an accident, Saturday morning in Lagos, Nigeria... read more>> | | |
| Vincent Lobry has been appointed CEO of Telkom Kenya, replacing Mickael Ghossein, who is taking over as Senior Vice President of Orange Business Services - Middle East... read more>> | | |
| James Hurford Like it or not people judge you by the way you look. Your facial expressions, the clothes you wear, how well groomed you are and your body language... read more>> | | | | WASHINGTON - Motorola has started launched its new smartwatch, in a series of product launches which could be the last before the Google-owned electronics firm is taken over by China's Lenovo. read more>> | | | NEW DELHI, INDIA: Smartphone manufacturers are in a race to capture the bottom of India's economic pyramid as they battle for customers in the fast-growing low-end market where analysts say opportunities are vast. read more>> | | More International | |
| | "My heart broke when I heard the news that he had passed on. But everything happens according to God's timing." These are the words of Alpheus Ngoepe, who lost his son, police Constable Harry Ngoepe, while he was on duty on 18 November last year. read more>> | | | Sport has the ability to bridge the cultural divide and is an instrument for peace and social cohesion, President Jacob Zuma said over the weekend. read more>> | | More Government news | |
| | Ruth Cooper How three young white boys from Cape Town's southern suburbs, seemingly out of nowhere, managed to make a hit that resonated with a continent, crossing over racial, cultural and geographic lines is something of a mystery. Even after sitting down with Beatenberg, who themselves are just as pleasantly surprised, the answer is still not obviously clear. read more>> | |
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| Paul Walker "It's not about working anymore, its about doing work I can be proud of." | More quotes Submit a Quote | |
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