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And the favourites are...Millward Brown last week announced South Africa's Best Liked Ads for Q1&2 2014 and Coca-Cola was selected as the country's top brand in the 2014 Sunday Times Top Brands Awards. In last week's exclusive Loeries Creativity Q&A series for Bizcommunity.com, Jessica Taylor chatted to Executive Creative Director of McCann Australia and also the creator of the fantastic "Dumb ways to die" campaign, Patrick Baron. Joseph Neusu reckons emotional branding - the love affair between consumers and brands, is extremely important, and Estiaan Robbetze says the idea of primetime is somewhat dead. People are still consuming content, but the desire to consume it and pay for it on their own terms based on individual wants and needs has caused a massive shift in behaviour. In other news, Al Jazeera has launched an online Innovation Challenge aiming to surface new ideas about storytelling in mobile and web applications; and DigitasLBi has acquired African agency, Liquorice. That's all from me, have a great week! Cheers! Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)P.S. If you missed last week's Biz Takeouts show, make sure you listen to the podcast which is now available. Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Today's top stories |
| South Africa's top brands were announced at The 2014 Sunday Times Top Brands Awards ceremony held in Sandton on Friday 29 August... read more>>
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| On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Vera Robertson from Everlytic and Janine de Waal from Ukusela Ekapa... [twitterfall] read more>> | | |
| Issued by Foreword Candice Claassen, content marketing specialist and founder of newly launched content marketing company, Foreword, explains why it's so important to have a good content marketing strategy in place and how it adds value to the traditional marketing mix, the steps to follow to get it right, and how to measure how well your strategy is working... read more>> | | |
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| Joseph Neusu I recently carried out a survey of newspaper advertisements, and I was shocked to learn that the majority are solely based on unsentimental logic and product specifications... read more>> | | |
| The 'Make a Plan' WDC 2014 Design Policy Conference, taking place 17-18 October 2014 at the Cape Town Stadium, aims to develop a policy that guides and encourages design, not only in South Africa but on the entire African continent... read more>> | | |
| IT News Africa reports that Nigerian consumer internet company, Iconway, is launching PricePadi.com - an online shopping service which allows customers to search for and discover products available from different sources... read more>> | | |
| Issued by GetSmarter The University of Cape Town has launched a suite of online postgraduate diplomas as part of a strategic initiative enabling students across Africa to study with high-touch interactive support... read more>> | | |
| Durban's creative and undiscovered poets are invited to take part in the festival Prelude Poets programme as part of the 18th Poetry Africa International Festival, taking place from 13-18 October 2014... read more>> | | |
| The innovation and research group at Al Jazeera Media Network has kicked off a community initiative with its online Innovation Challenge. This is an open competition aiming to surface new ideas... read more>> | | |
| In an aim to promote Nigeria's entertainment industry, Governor of Delta State, Emmanuel Uduaghan, will be providing land for the construction of a film hub in the area... read more>> | | | | NEW DELHI, INDIA: "Wizard of Oz" heroine Dorothy only had to click her ruby red slippers together and they would spirit her home to Kansas. read more>> | | | SAN FRANCISCO, USA: Facebook said it is dabbling with letting members using smartphones or tablets search for past posts of friends at the leading online social network. read more>> | | More International | |
| | The governments of South Africa and New Zealand will join forces to share their expertise on food safety systems for export with their counterparts in the Southern Africa Development Community (SADC). read more>> | | | South Africa's public servants have been told to roll up their sleeves and ensure that delivery systems and infrastructure are working for the benefit of all citizens. read more>> | | More Government news | |
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| Frederick Douglass "People might not get all they work for in this world, but they must certainly work for all they get." | More quotes Submit a Quote | |
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