Dawn Rowlands, CEO of Aegis Media South Africa and sub-Saharan Africa, feels that we need to take a closer look at why these creative media festivals like
Cannes Lions are relevant and what impact they should have on the African media and marketing landscape. She figures that in Africa,
we have talked the talk, but we should now walk the walk.
On the topic of big events, Maria Muller advises on the
do's and don'ts of event PR - focussing on the upcoming
AfricaCom conference, taking place from 12-14 November.
The 2013 Cerebra Social Business Africa Report examines the
social media and social business practices of Africa's top 200 companies and reveals that telecoms companies lead the way when it comes to brand social engagement in Africa.
The latest Biz Takeouts show
focussed on advertising networks, get the podcast now if you missed the show.
And lastly, your something cool for the day: [[https://www.bizcommunity.com/Article/196/12/98214.html#topstory
The Times Press Challenge Ads is now open for voting on Bizcommunity]], so get your vote in and stand a chance to win a Samsung tablet!
Cheers!
Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".