| 22 Apr 2013 |
| Marketing & Media | Africa |
Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, OOH, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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How do you handle harassement on social media?Have you been harassed or abused via social media? How far did it go and how did you react? These are just some of the questions that came to mind after a recent incident I encountered. I won't go into too much detail about the incident but what I will say is that I was bombarded with a large amount of messages, obviously attempting to get my attention. After me responding politely that I couldn't offer any assistance, messages then became a lot more, uhm...I can't even describe it, but it was inappropriate. I immediately went and 'unfriended' the perpetrator. I somewhat felt that my privacy had been invaded and I just can't imagine how may other people this happens to on a regular basis. Here are a few steps to think of, should you become a victim of social media harassment. Save screenshots of everything to use as evidence
Try and reduce or prevent further harassment
Gather as much information as you can about the individual harassing you
Report the individual to the specific social media outlets via the channels provided.
There are obviously more ways in handling the situation, but my point is that this happens and you need to take precautionary measures to protect yourself. Be safe out there!
In news this week: Anton Koekemoer provides some steps on what to do if your social campaign is being ignored; New Nigerian domain names likely to lead to growth; a research study reveals that social media is used more than e-mail in West Africa; Alliance Media breaks outdoor advertising records in Zambia; and the Nigerian Communications Commission has scored Airtel high in quality service.
Have a good week!
Evan-Lee Courie @evan1985
PS Responses to this column welcomed in our ed's column archive. Send all your Africa marketing news to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com; also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Don't forget to follow @Biz_Africa on Twitter and join us on Facebook!
Today's top stories
 [Anton Koekemoer] Most of the social media gurus and experts will tell you that social media is all about setting up monitoring processes for your brand, and to be responsive to the questions and needs of your target market. It's very rare that they will tell you what to do when you have no audience at all when you start with your campaign. Read more >> |
 Main One, West Africa's communications services company last week joined Africa's top telecoms carriers and executives to discuss the future of the West African wholesale telecoms market, and proffer solutions for enhanced and more effective broadband penetration across the continent. Read more >> |
Repairs to the submarine cable delivering most of WIOCC's connectivity to Europe were completed on 17 April 2013 and WIOCC customer traffic is currently being migrated back to its original routing. During the outage, Africa's carriers' carrier WIOCC was able to provide restoration services to all customers requiring them. Read more >> |
International Monetary Fund (IMF) deputy managing director, Nemat Shafik and the authorities of Mauritius signed a Memorandum of Understanding (MoU) recently on Mauritius' support for the IMF's new Africa Training Institute. Read more >> |
Yari Yari Ntoaso: Continuing the Dialogue - An International Conference on Literature by Women of African Ancestry, is set to be held in Accra, Ghana, from 16-19 May 2013. Read more >> |
On 28 March 2013, the Zambian Media Council (ZAMEC) held an annual general meeting (AGM) in Lusaka where the amended constitution was adopted and National Governing Council (NGC) members appointed the Times of Zambia of 29 March 2013 reports. Read more >> |
 Barely two weeks after launching a robust network campaign in demonstration of its extensive network coverage in Nigeria, industry regulator, the Nigerian Communications Commission (NCC) has scored Airtel high in key Quality of Service parameters, saying the leading telecoms operator has met all targets in Key Performance Indicator (KPI) Measurements carried out in December 2012. Read more >> |
GTBank recently launched a social banking platform that will allow its customers access its banking services via the social networking site, Facebook. Using the platform, GTBank customers will be able to open GTBank accounts and access customer service support via the platform. Read more >> |
 Bank Windhoek recently contracted Z-Card Africa, Middle East, India and Turkey (ZAMI) for the second time, to reproduce three different Z-Cards which engage the youth and educate them about the bank's different debit accounts and cards. Read more >> |
[Monya Yahia] Two web radio stations were launched in Tunisia earlier this month to deliver the voice of the region's population to officials and to send reassuring messages to neighbourhood youth. Read more >> |
Engen‚ the African energy group and subsidiary of Malaysian national oil and gas company PETRONAS‚ expects to see strong growth in its convenience offerings in 2013. Read more >> |
 LONDON, UK: Here are the nominations for the D&AD Awards. See this year's In Book winners and Nominations below. Yellow Pencil winners will be revealed on Wednesday 12 June at the Awards Ceremony. Read more >> |
 SAN FRANCISCO, USA: A judge dismissed for the second time a billion-dollar lawsuit by entertainment giant Viacom in which it claimed that YouTube was "knowingly" profiting from pirated video clips. Read more >> |
 [Ted Leonhardt] SEATTLE, US: Fred is the owner of a small design firm. His work has recently become recognised for using design thinking to build brands through social media. Read more >> |
More International...
 [Linda Ensor] The Companies and Intellectual Property Commission (CPIC) and First National Bank (FNB) will launch an initiative next month which will allow new companies to be registered within a day of opening a bank account. Read more >> |
 [Amanda Visser] South African chicken producers are taking up the fight against cheap imports again by asking for drastic increases in import duties. Read more >> |
 [Bekezela Phakathi] Government policies towards aviation in Africa tend to see it as an "elite" product‚ rather than as a critical component of the continent's economic infrastructure. Read more >> |
 The fight against unemployment requires partnership between government and the private sector with the Jobs Fund programme assisting South Africans, says Deputy President Kgalema Motlanthe. Read more >> |
 There has been a slight increase in the representation of the black population in top management positions, according to the 13th edition of the Employment Equity annual report. Read more >> |
More Government news...
 [Chris Moerdyk] The Queen Mary 2 is not a cruise ship. Heaven forbid. It is an ocean liner - in fact, the only true-blue ocean liner plying the oceans of the world today. Read more >> |
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