25 Jun 2012 |
Africa | Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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MTN, not so Ayoba after all...I've been a MTN subscriber for a good number of years and until recently I never had any real issues with this network operator. I recently upgraded my contract and got the very slick Samsung Galaxy S3 (which I am very happy with - it has some amazing features!). I certainly don't have a problem with the handset, but I do have a problem with the way MTN has handled my swap over. The day after I recieved my phone, I found out about Dual Call. This is when you are able to have two connected SIM cards that you can use in your cellphone and car phone or modem. The secondary SIM card was inserted into my old BlackBerry which I still hoped to use to keep in touch with my BlackBerry Messenger contacts. This is where my problem starts. I was told that in 2-24 hours, this SIM card would be activated - so I waited patiently.... Following 24 hours, it was still not activated and so I went in to store to find out what the issue was. The secondary SIM card (in my BlackBerry) had to be RICA'd, which they eventually did. I then had to wait another 2-24 hours. Again I waited. 24 hours later and still no sign of a network on my handset. Again I went in store to get some assistance, thinking that I had to change some settings. I was told that the Dual Call had not been activated. By this time I was highly annoyed. Let me add that this was besides calling their 'Customer Care' several times. A week later, my Dual Call service was eventually activated but I will never know why this service took a week to kick-in. I then encountered another problem on my new handset. Network Unavailable. I wasn't able to access the internet and use any of the apps that I had downloaded. I went and called the 'Customer Care' number. After waiting about 10 minutes for an operator to assist me and advise me on what to do, I was told I would be transferred to a technician. While being transferred, I was cut off! Mumbling expletives to myself, I calmed down to give it them another try. Again 10 minutes of waiting, an operator eventually attempted to assist me. I say 'attempted' because they couldn't help me. Almost 48 hours later and I am still not able to access the internet or connect to any of my applications. So guess what? I am going to have to go in to a store once again! I've never had a problem with MTN after all these years, but just this one incident leaves me wondering if I want to continue with this network operator. Now that I got that out of the way, news this week: Strategic brand and communication design consultancy, the HKLM Group opens its doors in Nairobi; Bharti Airtel updates president Joyce Banda with the company's investments in Malawi; a draft of the Digital Migration Communication Strategy, expected to provide a framework for the Analogue to Digital Migration, has been put into place in Malawi; two new members join Kenya's Advertising Practitioners Association; the Annual BFMA Conference is set for July in Nairobi; and in a four-part series, Wikus Engelbrecht provides some tips on the role of email marketing in the multi-channel evolution. Cheers to a great week! Evan-Lee Courie @evan1985Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news to africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com, also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Follow Bizcommunity on Twitter @Biz_Africa and join our Facebook page. Today's top stories
Marketing
[Wikus Engelbrecht] In part 1 of this four-article series I discussed the emerging prevalence of mobile and social media channels - alongside the ubiquity of email - their use today and potential to fragment audiences if left unattended. Read more >>
Branding
[Naseem Javed] Based on the rules of naming and corporate nomenclature, ABC Namebank has applied its Name Evaluation Process to the entire list of 1930 proposed ICANN gTLD names. The finding on the 540 English Dictionary-based Generic Names, like dot rice or dot motel, the most volatile and contested section of the entire list has been released. Read more >>
Events & Conferencing
![](https://biz-file.com/c/1206/106267.jpg) Following the African Diaspora Marketplace II held on 22-23 June 2012 in Washington DC, Western Union and USAID invite members of the media to an online press conference taking place tomorrow, Tuesday 26 June. Read more >>
Media
[Gregory Gondwe: @Kalipochi] Within a few hours between 5 April 2012, when president Bingu wa Mutharika died of cardiac arrest, and 7 April 2012, when president Joyce Banda was sworn-in as the new Malawi leader, the media landscape changed to the disbelief of the practitioners. Read more >>
![](https://biz-file.com/c/1206/106248.jpg) Sony Music Entertainment Africa has partnered with MComm, a Nigerian entertainment and value added service provider, to officially bring Usher Raymond's new album Looking 4 Myself to Nigerian shores. Read more >>
Online Media
The Ethiopian government has dismissed allegations that it has banned Skype and other use of Voice-over-Internet-Protocol (VoIP) services that offer audio and video related communications over the internet. Read more >>
![](https://biz-file.com/c/1206/106244.jpg) South African TV distribution company, Clickboogie Media has launched BoogienightsTV, reportedly the first online streaming TV service in Africa to a worldwide audience. Read more >>
PR & Communications
![](https://biz-file.com/c/1206/106225.gif) Following a seven-way pitch, Fleishman-Hillard has been appointed as the PR partner to Discovery Networks Central & Eastern Europe, Middle East and Africa (CEEMEA) in South Africa. Read more >>
Retail
![](https://biz-file.com/c/1206/106325.jpg) Investment in Africa took centre stage at the second series of South African Property Owners Association (SAPOA) and IPD (Investment Property Databank) research events, sponsored by Absa. The strategic session, held in on Friday 22 June 2012, provided specialist insight to empower investment decisions. Read more >>
Youth Marketing
![](https://biz-file.com/c/1206/106199.gif) Adobe's 2012 Gocreate creative contest, now in its third year, offers over US$120 000 in prizes but this is expected to increase over the next few months, as more sponsors and other leading global brands come on board to support creativity. The contest runs until 30 November 2012. Read more >>
![](https://biz-file.com/c/1206/106259.jpg) CANNES, FRANCE: The final night of the Cannes Lions International Festival of Creativity has concluded with the Film, Film Craft, Branded Content & Entertainment, Titanium and Integrated Lions Awards Ceremony. South Africa was represented in the Branded Content & Entertainment, and Film Lions categories. Read more >> More International...
![](https://biz-file.com/c/1206/106300.jpg) Although the African continent is the next growth frontier, it must prioritise industrialisation and regional economic diversification, says Trade and Industry Minister Rob Davies. Read more >>
![](https://biz-file.com/c/1206/106292.jpg) State-owned rail-building company, Transnet Rail Engineering (TRE), was building General Electric (GE) locomotives at levels of quality that exceeded the expectations of TRE's GE partners. The CEO of GE Transportation for China, southeast Asia and sub-Saharan Africa, Tim Schweikert, said last week. Read more >> More Government news...
[Henrie Geyser: motoring editor] Suzuki has given its popular Swift the go-faster, go-cleaner and go-pull-some-looks treatment and have come up a natty little fun to drive version it calls the Swift Sport which is good enough to give the Fiat Abarth, Ford Fiesta, Citroen DS3 and the Renault Twingo a good dice for their money. Read more >> More Motoring news...
![](https://biz-file.com/c/1206/106309.jpg) Addo Elephant Park's legendary bull Hapoor, who ruled the Eastern Cape elephant reserve for 24 years and was famous for his deep hatred of humans, has a new granddaughter, born at African Pride Pumba Private Game Reserve. Read more >> More Travel news...
[Johann M. Smith] What distortion and grunge is to Seattle, emotional poppy punk is to Potchefstroom. The student town's latest offering, the fourth album by three-piece-outfit Glaskas, entitled "Verganglik En Afhanklik", patriotically fits the bill. And what can best be described as an ambitious attempt to reach for that all-time pop-punk sound - a delightful injection of youthful energy, undying optimism, and an unobtainable girl - is ultimately imitative, but nonetheless instantly satisfying. Read more >>
[Daniel Dercksen] The zany Zoosters are back and more entertaining than ever in Madagascar 3: Europe's Most Wanted, smashing box office figures internationally and sliding into first at the local box office after its opening weekend Read more >> More BizLounge news...
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