| 20 Jun 2012 |
| Africa | Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Today's top stories
Marketing & Media
 [Jason Stewart] When it comes to branding in 2012, 'talkability' is currently one of the hottest topics internationally. It's consequently one of the most important questions which a brand custodian should be asking themselves today. Read more >>
Advertising
 [Paul Brand] Does your recruitment advertising attract the right candidates? Here are some suggestions on how you can make your job adverts more effective and more likely to attract the response you want. Read more >>
Events & Conferencing
 The fourth annual Broadcast, Film & Music Africa (BFMA) Conference, hosted by AITEC Africa is set to take place from 10-11 July 2012 at the Oshwal Centre in Nairobi, Kenya. Read more >>
Media
 The Profile Awards sponsored by Siemens is an annual pan-African competition which seeks to honour journalists who excel in the fields of science and technology reporting. Entries for the 2012 competition are now open for work published in print, online or broadcast media and the closing date is 17 of August 2012. Read more >>
Mobile
 Airtel Chad has collaborated with Ecobank to launch Airtel Money in the West African nation. Reportedly the first mobile commerce product in the country, the service will allow subscribers to carry out financial transactions on their mobile phones and enhance the delivery of financial services at affordable costs. Read more >>
 [Carole Kimutai: @CaroleKimutai] The fight for the mobile phone market in Kenya is now about Apps. In a strategic move geared at boosting local technology entrepreneurship prospects, Samsung has confirmed plans to provide support to local developers deploying their applications on the popular Android platform. Read more >>
 [Gregory Gondwe: @Kalipochi] The UN based World Summit Award Mobile (WSA-Mobile), is calling for 2012 entries from Malawian firms that are in the mobile telecommunication industry. Read more >>
Online Media
AFRICA Stay up to date with APO on social media The African Press Organisation (APO), a press release wire in Africa, and global media relations related to Africa, has joined the social media networking realm through Facebook, Twitter, YouTube and Scoop.it. Journalists can now "Like" APO on Facebook and "Follow" APO on Twitter, YouTube and Scoop.it to stay updated on African news releases and APO news.
Research
Global mobile subscriptions are expected to grow by 85% via 3G networks by 2017 according to the recently released Ericsson Traffic and Market report which also indicates that Africa's mobile subscriptions have grown by more than 30 million during the first quarter of 2012. Read more >>
 [Lonnie Mayne] In the 21st century retail environment, where consumer confidence and spending patterns can shift with the speed of a tweet or Facebook post, for good or ill, traditional market research just isn't enough anymore. Read more >>
TV
 [Gregory Gondwe: @Kalipochi] Malawi Broadcasting Corporation (MBC) has entered into a deal with the British Broadcasting Corporation (BBC) to start broadcasting 'BBC Focus on Africa' which aired on 18 June 2012. This is part of an expansion of the BBC's offering of television, radio and online. Read more >>
 [140 BBDO goes to Cannes] Michael Pearson: The independent vs. global network debate never ceases, and probably never will, but I can tell you: on days like today, it's gooood to be big. Yesterday was the Annual BBDO Creative Directors' Conference, held at the rather delightful Martinez Hotel, where we were treated to insights, workshops and lectures from some of the world's foremost advertising minds. Read more >>[140 BBDO goes to Cannes] Michael Pearson: Today we were lucky enough to spend some time with Terry Savage - the chairman of the Cannes Awards. He is an Australian who has the unenviable task of organising the biggest ad fest in the world. Read more >>  CANNES, FRANCE: The Cannes Lions International Festival of Creativity has held the second of four awards ceremonies to honour a further four of its 15 entry categories; Creative Effectiveness, Media, Mobile and Outdoor Lions winners. South Africa was represented among the winners in the Outdoor, Mobile and Media Lions. Read more >> CANNES, FRANCE: The Cannes Lions International Festival of Creativity has held the first of four Awards Ceremonies to honour the winners of the Promo & Activation, PR and Direct Lions categories. Among the winners, South Africa was represented in the Direct category and also in the PR Lions category. Read more >>BRUSSELS, BELGIUM: The global, cross-media project, the Linked Content Coalition (LCC), launched back in April to address challenges of managing intellectual property in the digital age, holds its first Plenary meeting in Brussels tomorrow, 20 June. Read more >>[Colleen Goko and Phakamisa Ndzamela] The Treasury has launched a scathing attack on the short-term insurance sector, charging that some of its practices smack of poor market conduct. Read more >> [Stuart Rayner] Multinational motor companies will be alarmed by the prospect of MMT in SA fuels. "It will make it hard for them to introduce their latest technologies to SA" Read more >> [Sue Blaine] The R35m the government receives each year through a levy on plastic shopping bags is still not allocated to encouraging recycling or to job creation, nor is it likely to do so this year. Read more >>  [Zeenat Moorad] Proposed amendments to SA's income tax laws could see a squeeze in profit margins for the casino and gaming industry and may prove to be a costly exercise‚ PwC warned on Monday. Read more >>South Africa has committed to invest US$2bn of its reserves to the International Monetary Fund's firewall fund, the Presidency said on Tuesday. Read more >> The Communication Workers' Union (CWU) has saluted the Cabinet's decision against a possible transaction between Telkom and South Korean company KT Corporation. Read more >>The leaders of BRICS nations who met on Monday have agreed to boost cooperation within the group of five major emerging economies. Read more >> As Nigeria's economy continues to grow off the back of non-oil and gas resources and more money pours into the country, the demand for luxury is growing steadily and Africa's largest hospitality group is well placed to move into the country with deluxe African Pride Hotels. Read more >> Recently, three World Leisure Holidays' properties - two established and one new - were recognised for superiority and excellence. Le Touessrok won Best Hotel in Africa/Indian Ocean award: The hotel is a flagship Sun Resorts hotel and a member of The Leading Hotels of the World. The resort has been awarded the Ultratravel Best Hotel in Africa/Indian Ocean award by The Daily Telegraph's luxury travel magazine, Ultratravel. This is the third year running that Le Touessrok has received this award. Read more >>"Winning in advertising is like winning in a horse race where you fall off your horse nine times and get back on ten. (via directcreative)" - Dean Rieck
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