13 Jun 2012 |
Africa | Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Today's top stories
Marketing & Media
Aegis Media, in conjunction with Bizcommunity.com, will be hosting the sixth Thought Leadership Digibate that will debate and discuss whether or not social media should be the first pillar of a marketing strategy. The event will be held on 29 June 2012 at Protea Hotel Fire & Ice! Melrose Arch and will stream live on www.bizradio.co.za from 9.30am to 11am. Read more >>
Advertising
[Tameron Carneson] But it can certainly be mastered... GGi Communications' Tameron Carneson takes a look at the ever-changing, rapidly changing world in which we live and asks whether General Motors has made the right decision regarding advertising on Facebook. Read more >>
Branding
[Jason Stewart] I'm going to be sharing my agency's step-by-step process on how to effectively deal with negative word of mouth (WOM). In my previous article I looked at sustained negative WOM. This article focuses on situational WOM and outlines a five-point plan to counter negative perceptions that are being spread. Read more >>
[Tiffany Markman] I was invited to a talk on neuroeconomics. Yes, really. And it blew my mind. Here's why: presented by Prof Don Ross* of UCT, the talk unpacked the brain's reward system, what motivates people to act, and - most importantly for me as a copywriter and communicator - how to entrench a short brand message in the reader's mind. Read more >>
Events & Conferencing
![](https://biz-file.com/c/1206/105276.jpg) The inaugural East Africa Outsourcing Summit is said to have been an industry success. The event took place at the Crowne Plaza Nairobi Hotel from 5-6 June 2012. The outsourcing industry event was produced by international business-to-business conferencing company, Kinetic Events in association with the Kenya ICT Board and Kenya IT and Outsourcing Society. Read more >>
![](https://biz-file.com/c/1206/105320.jpg) The Huisgenoot Hart van Windhoek festival takes place 7-8 September 2012 at the Doc Jubber sports grounds in Windhoek, Namibia. There is a full programme of entertainment, including performances by more than 25 artists. Read more >>
The South African Association of Freight Forwarders (SAAFF) has won the bid to host the FIATA Region Africa & Middle East (RAME) Conference to be held from 24-26 June 2012 at Emperors Palace, Kempton Park, Johannesburg, South Africa. Read more >>
![](https://biz-file.com/c/1206/105212.jpg) "One of the most significant trends in business today is a growing interest in Africa," says John Thomson, managing director of Exhibition Management Services, organisers of the Southern African International Trade Exhibition (SAITEX) 2012, which takes place at Gallagher Convention Centre, Johannesburg, South Africa from 15-17 July. Read more >>
Media
![](https://biz-file.com/c/1206/105223.jpg) Cote Ouest Audiovisuel, a distributor of audiovisual rights for and from Africa, has welcomed aboard Michael Dearham as senior vice president of the group and general manager of the Mauritian office. Read more >>
Production
![](https://biz-file.com/c/1206/105267.jpg) Airtel Africa has signed a partnership agreement with DStv that will see the two organisations working together to air a weekly TV show, called Airtel Football. The television show is set to focus on different aspects of the sport across the continent. Read more >>
Radio
The National Union of Somali Journalists (NUSOJ) strongly protested yesterday, 12 June 2012, the arrest and detention of two radio journalists in central Somalia. Read more >>
Retail
![](https://biz-file.com/c/1206/105273.jpg) Despite growing concerns over Zimbabwe's continuing 51% indigenisation programme that has ruffled the feathers of foreign investors, South African retail giant Pick n Pay is expanding in Zimbabwe, with plans to open a new supermarket in Harare at the end of the month. Read more >>
Dr. James Mwangi, CEO and managing director of Kenya's Equity Bank Limited was named the Ernst & Young World Entrepreneur Of The Year 2012 at an awards ceremony recently held at Salle des Etoiles in Monte Carlo, Monaco. Read more >>
Sponsorship
![](https://biz-file.com/c/1206/105257.jpg) TALKINGtech is on board as an innovation sponsor for the Customer Experience Management (CEM) Africa Summit to be held in Cape Town 2-3 August 2012. The event will bring together Africa's industry leaders and provides a platform to discover industry trends and developments including the latest technological advancements supplying end-user specific software. Read more >>
![](https://biz-file.com/c/1206/105194.jpg) RESTON, US: comScore, Inc, a leader in measuring the digital world, and the Coalition for Innovative Media Measurement ( CIMM) has just released a research white paper entitled How Multi-Screen Consumers Are Changing Media Dynamics, revealing several new findings about the viewing habits of consumers who engage with media brands across multiple touchpoints. Read more >> More International...
![](https://biz-file.com/c/1206/105187.jpg) Bizcommunity.com is proud to announce the launch of its own online shopping portal, BizBuy, focusing on two categories, Business products and Lifestyle products. Read more >>
![](https://biz-file.com/c/1206/105316.jpg) President Jacob Zuma has appointed the country's first female National Police Commissioner, Mangwashi Victoria Phiyega. Read more >>
![](https://biz-file.com/c/1206/105314.jpg) President Jacob Zuma has on Tuesday announced several changes to his Cabinet. Read more >>
![](https://biz-file.com/c/1206/105251.jpg) One of South Africa's brightest, richest and best-connected entrepreneurs, Sandile Zungu, has taken on the head of the passenger rail service, Lucky Montana, over its R126bn fleet renewal programme. Read more >>
[Nicky Smith] Holders of South African National Roads Agency (Sanral) bonds were "very concerned" about a possible further downgrade to the agency's debt‚ according to Sanral CFO Inge Mulder. Read more >> More Government news...
[Henrie Geyser: motoring editor] Mazda's trail-blazing new CX-5 has arrived in South Africa just few months after its international debut and it's easy to understand why it has ignited such a world-wide frenzy of debate, praise and enthusiasm, most of it about its pace-setting new Skyactive technology. Read more >> More Motoring news...
![](https://biz-file.com/c/1206/105227.jpg) &Beyond Sossusvlei Desert Lodge in Namibia aims to offer unrivalled stargazing from its observatory in the NamibRand Nature Reserve, which has just been declared Africa's first International Dark Sky Reserve (IDSR). Read more >> More Travel news...
[Daniel Dercksen] There are some shows opening in Cape Town this week that cater for all tastes that you have to see! Read more >> More BizLounge news...
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