31 Oct 2011

Africa | Marketing & Media

 
www.continentaloutdoor.com

Progress in Africa

On Friday 28 October 2011, the two-day Tech4Africa conference came to an end. The conference, which focuses on mobile, web and emerging technologies and with the goal of bringing a global perspective to the African context and finding African solutions for African problems, revealed that cloud computing could just be the best solution for emerging businesses on the continent.

Ummeli (the Nguni word for mediator), a mobile career opportunity platform that helps jobseekers share job and unemployment opportunities was launched last week by Gustav Praekelt of the Praekelt Foundation.

Also launching last week, was the 3G service in Central Africa by Airtel and the government of the Republic of Congo. The launch of the 3G platform promises changes to how subscribers in the region experience the web on internet-enabled devices and is reported to be the first 3G license issued in Central Africa.

Biz contributor Vanessa Clark has defined what opinion pieces are, why they are such a vital PR tool and the mechanics of pulling together an op-ed and getting it placed and what to do if your opinion piece has been rejected in her three-part "Ready-made Feature" series.

Send all your Africa marketing news to africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com, also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news".

PS: Congratulations to Cape Town, South Africa for being awarded the title of World Design Capital for 2014.

Have a great week!

Evan-Lee Courie (@evan1985)

Responses to this column welcomed in our online editor's column archive.
Send all your Africa marketing news africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com. Follow Bizcommunity on Twitter @Biz_Africa and join our Facebook page.


Today's top stories


Editorial news

Marketing & Media


AFRICA
Mobile social networking and business
[Dr KF Lai] Consumers are spending more of their online lives on social networks. For many, these services have become the hub of their online activities, and mobile devices are a major tool for accessing these social networks. Read more >>

Advertising


AFRICA
SA in Africa is closing the gate
South Africa can no longer take for granted its status as Africa's biggest advertising market, say experts. Read more >>

Exhibitions


SOUTH AFRICA
Fish & Marine Africa 2012 offers international exhibitors, visitors
The 8th South African International commercial fishing and marine services exhibition, Fish & Marine Africa 2012, opens at the Cape Town International Convention Centre from 13-15 March 2012. It collocates with Oil & Gas Africa 2012 trade exhibition, to take advantage of the international visitors. Read more >>

Media


AFRICA
Gijima appointed as Apple systems integrator in Southern Africa
Core Group, the Value Added Distributor (VAD) for Apple in Southern Africa, announced today, 31 October 2011, that Gijima has been appointed as the first Apple authorised systems integrator (SI) in Southern Africa. With a growing need for IT departments to support Apple technology in the integration of both company-owned and personal devices, Gijima will assist with the support for Apple hardware and software solutions that work with company-managed systems. Read more >>

Mobile


SOUTH AFRICA
SA winner at inaugural SMS innovation awards
Bidorbuy, one of Africa's largest online marketplaces, was recognised as the winning enterprise in the inaugural 2011 Personalised Priority Messaging (PPM) awards held in Redwood City, California, late last week. Read more >>

AFRICA
MTN releases subscriber numbers - September 2011
As of 30 September 2011, the MTN Group has recorded 158 590 000 subscribers, an increase of 4.1% from 152 272  000 subscribers recorded at 30 June 2011. Read more >>

Online Media


AFRICA
Mobile career opportunities network launched
On Friday 28 October 2011, founder of Praekelt Foundation, Gustav Praekelt launched Ummeli, a mobile career opportunities community and social network at the 2011 Tech4Africa conference. Read more >>

Research


SOUTH AFRICA
Video hasn't killed the radio star
A study done in the UK called 'Media and the Mood of the Nation', which used heart monitors to measure response alongside qualitative and quantitative research, found that people who regularly listened to the radio were happier and had more energy than those who did not. Read more >>

Retail


SOUTH AFRICA
Tiger Brands ups stake in National Foods
Consumer goods group Tiger Brands (TBS) says it has acquired approximately 11% of National Foods Holdings Limited (National Foods) in Zimbabwe from Innscor. Read more >>


International news
NORWAY
Android and Apple: different phones, different habits
OSLO, NORWAY: Did you know that users of Android phones are more likely to be active on music websites than iPhone owners? Or, that users of older, pre-smartphones are the most active social web users? These stats and more were revealed in this month's State of the Mobile Web report, published by web browser company Opera Software. Read more >>

UNITED KINGDOM
Smartphones, tablets drive nearly 5% of digital traffic in EU5
LONDON, UK: The comScore, Inc overview of the mobile and connected device landscape across five leading European markets (France, Germany, Italy, Spain and the United Kingdom) shows cross-platform digital media consumption on the rise in the region, buoyed by the growth in adoption of smartphones, tablets and other non-computer web-enabled devices, collectively termed "connected devices". Read more >>

UNITED ARAB EMIRATES
Dubai Lynx: New Mobile, PR categories for 2012
DUBAI, UAE: The Dubai International Advertising Festival will see two new categories added to the 2012 Awards line-up, PR and Mobile. The festival, which has recently launched its 2012 website with a new look and additional content, will take place from 4-7 March at the Madinat Jumeirah in Dubai. Read more >>

More International news...


Company news

Out Of Home


SOUTH AFRICA
Alliance Media awarded top performing company - Alliance Media
Alliance Media has been awarded as a top performing company for 2011. Read more >>


Travel
SOUTH AFRICA
Have Berkman will travel
[Brian Berkman: contributing editor, travel] People often ask how I got into travel writing. It began with a love of hotels - I still remember the excitement when exploring a new, albeit temporary home. I wasn't interested in luxury at an early age, I just loved all the discoveries, awaiting me around every corner. Read more >>

More Travel news...


BizLounge
SOUTH AFRICA
Top SA artists at The Cape Town Folk and Acoustic Music Festival
Eighteen top South African artists will be performing at The Cape Town Folk and Acoustic Music Festival, which will be held at the CTICC, Cape Town, on Saturday, 10 December, 2011. Read more >>

More BizLounge news...


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Quotes
"The creation of something new is not accomplished by the intellect, but by the play instinct arising from inner necessity. The creative mind plays with the object it loves. (via Innovation Excellence)" - Carl Jung


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