3 Aug 2011 |
Africa | Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing
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Today's top stories
Marketing
[Donna Rachelson] Since writing my book, Branding & Marketing YOU, I've come to realise that there is a lot of confusion about what the term "personal branding" actually means. There are many misconceptions floating about and I'd like to clear a few of them up, which is why I've put together this list of four things that personal branding is not. Read more >>
Advertising
![](https://biz-file.com/c/1108/78792.jpg) JOHANNESBURG: The fifth annual TBWA Africa Conference was held in Sandton, Johannesburg late last week. TBWA's head of strategic planning Mariska Oosthuizen's presentation on "The changing face of the African consumer" focused on market and consumer trends in a rapidly evolving and changing Africa. Read more >>
CSI
![](https://biz-file.com/c/1108/78790.jpg) In response to recent reports by the United Nations on the famine crisis in Somalia, Vodacom launched earlier this week a donor relief campaign called "Relief for Somalia" that enables its customers to donate via SMS. Read more >>
Mobile
![](https://biz-file.com/c/1108/78840.jpg) Mobile developers and entrepreneurs with a start-up business, organisation or mobile ideas are invited to apply to become members of mLab Southern Africa, a new incubator for entrepreneurs and innovators with a focus on mobile technology. Read more >>
![](https://biz-file.com/c/1108/78814.jpg) LAGOS: Telecommunications services provider, Airtel Nigeria recently extended its Big Family Offer to postpaid customers as well as high-network individuals as it shifts to empower Nigerians to access innovative telecoms solutions at affordable rates. Read more >>
Online Media
![](https://biz-file.com/c/1108/78861.jpg) A24 Media have re-launched its newly designed website. The new website includes features such as advertising, a photography archive and media sales. It also introduces its new project "Africa: What's Your Story", an online social platform that seeks to give Africans a voice and promote transparency and accountability. Read more >>
Recruitment
[Herman Manson: @marklives] Fabric, an international recruitment consultancy focused on the media and marketing sectors, has opened its doors in Johannesburg under the leadership of Jacqueline Rose. Fabric also has offices in London and Dubai. Read more >>
Retail
ABUJA: Two pilot Border Information Centres, an initiative by the USAID West Africa Trade Hub, will be launched on Thursday, 4 August 2011 in Aflao, Ghana and Kodzoviakopé, Togo as a contribution to the implementation of the ECOWAS Trade Liberalisation Scheme (ETLS). Read more >>
NAIROBI: Experts on infrastructure and market access have called on research organisations including the Forum for Agricultural Research in Africa (FARA) among others, to engage in evidence-based infrastructure and trade-related market access research to support rural development in Africa. Read more >>
TV
[Carole Kimutai] Subscribers to DStv Access, Family and Compact bouquets across Africa can now watch African league football matches on SuperSport. Viewers are able to watch selected live soccer games with effect from Monday, 1 August 2011 following the launch of SelectSport. Read more >>
![](https://biz-file.com/c/1108/78863.jpg) SINGAPORE: The organisers have announced the launch of The Festival of Media Asia Awards 2011 and are now calling for entries. Read more >>
![](https://biz-file.com/c/1108/78799.jpg) NEW YORK, US: The Creative Business Idea Book from Euro RSCG Worldwide sets out to explore the vital role of creativity in business success, drawing on global case studies to reveal the thinking behind the biggest and best ideas. Read more >>
More International news...
![](https://biz-file.com/c/1108/78823.jpg) The statistics on distracted driving are startling. In the United States, for example, the US Department of Transportation statistics indicate that in 2008 nearly 6000 people died and more than half a million were injured in crashes associated with driver distractions of all types. And even though this article relates to the US, it is relevant here in SA. Read more >>
More Motoring news...
![](https://biz-file.com/c/1108/78747.jpg) Consumers looking to purchase a bicycle are being advised to check that they receive the equipment on which they spend their hard-earned cash. Read more >>
More Sport sport...
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"Social media is like a snowball rolling down the hill. It's picking up speed. Five years from now, it's going to be the standard. (via Mirna Bard)" - Jeff Antaya
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