20 Jun 2011 |
Africa | Marketing & Media |
|
Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, Out Of Home, PR & Communications, Printing, Production, Promotions, Radio, Recruitment, Research, Retail, Sales, Sponsorship, TV, Youth Marketing
|
|
|
Highway Africa 2011 set for Cape TownITNewsAfrica has been running it's Innovation Dinner series since 2010, and has grown steadily since then - so much so that an advisory board has been set up to encourage further growth; six members currently make up the board. Branching out from South Africa, the series will be hosted in Nigeria and Kenya in 2011/2012. Those Capetonians keen on attending Highway Africa 2011, will be pleasantly surprised to know that the event will be taking place in the Mother City this year; so no need to schlep to Grahamstown. The theme for this year's Highway Africa is "African media and the global sustainability challenge", aiming to address how the media in Africa have conveyed issues of climate change and sustainability to the public. Registration is now open; perhaps I'll see you there! Cheers, Sindy Peters ( @sindylp): Africa editor
Responses to this column welcomed in our online editor's column archive.
Send all your Africa marketing news africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com. Follow Bizcommunity on Twitter @Bizcommunity and join our Facebook page. Today's top stories
Special focus on media freedom
NEW YORK: The Committee to Protect Journalists has condemned the detention of a German television crew and the destruction of their footage by authorities in Equatorial Guinea. Read more >>
Marketing
NIGERIA Coca-Cola relaunches "Mystery Shoppers" in LagosCoca-Cola Nigeria has relaunched the Mystery Shopper campaign activation as part of its 125 years celebrations which was held recently. First held in 2010, the campaign uses experiential marketing tactics where several Mystery Shoppers around town surprise anyone found drinking Coca-Cola products and give away instant financial prizes. According to Austin Ufomba, marketing director of Coca-Cola Nigeria, every day in the month of June and beyond, 'Mystery Shoppers' will go out and randomly reward consumers in various parts of the city of Lagos after engaging them in a discussion on why they prefer Coca-Cola products.
Advertising
The Print Communication and Print Crafts judging panels for the Loerie Awards have been announced. Adrian Miller, chief creative officer, JWT Delhi, heads up both panels and the Loeries Travelling Exhibition arrives at the City of Roses, Bloemfontein. Read more >>
Digital
Abby Wakama, owner and publisher of IT News Africa has convened an advisory board to ensure continued growth of the online publications Innovation Dinner series. Read more >>
SINGAPORE: A global body that charts the course of the Internet voted Monday (20 June 2011) to allow the creation of new website domain suffixes by private companies, enabling major firms to replace ".com" with their own brand. Read more >>
Media
Registration is now open for the 15th annual Highway Africa Conference. Hosting journalists from across Africa, this year's event will take place in Cape Town, at the Cape Town International Convention Centre (CTICC), 17-19 September 2011. The theme for this year's event is "African media and the global sustainability challenge". Read more >>
Newspapers
NEW YORK: The Committee to Protect Journalists has called on Zimbabwean authorities to thoroughly investigate a suspicious break-in at a newspaper's office on Thursday, 16 June 2011. Read more >>
Out Of Home
NAMIBIA Continental Outdoor wraps up WindhoekContinental Outdoor have erected a Trustco billboard with extensions on the Robert Mugabe Eros Bridge in Windhoek, Namibia as well as a 4m x 30m building wrap in the Windhoek CBD for Telekom.
Recruitment
NEW YORK: A new report funded by the Rockefeller Foundation estimates that the field of impact sourcing, employing socio-economically disadvantaged people in business process outsourcing (BPO) centres, is currently US$4.5 billion and has the potential to reach US$20 billion and employ 780,000 by 2015. Read more >>
Retail
In an online poll of businesses trading into and out of Africa conducted by Trade Finance magazine for its annual Awards for Excellence, Standard Bank was named best trade bank in sub-Saharan Africa and best trade bank in South Africa. Trade Finance magazine a global media title in the Euromoney Group. Read more >>
PARIS, FRANCE / DARMSTADT, GERMANY: Some people say that 'hyperlocal' is the future of journalism, but for Bart Brouwers and editors like him, hyperlocal represents the past, present and the future. Read more >>
RESTON, US: comScore, Inc has released data from the comScore Video Metrix service showing that 176 million US Internet users watched online video content in May for an average of 15.9 hours per viewer. The total US Internet audience engaged in more than 5.6 billion viewing sessions during the course of the month. Read more >>
More International news...
[Henrie Geyser: motoring editor] For seriously tough off-road jaunts experienced bushwhackers would probably opt for a Toyota Land Cruiser 79 or 78, or a Land Rover Defender - and with good reason; they are as solid as army tanks and will cope with most challenges Mother Africa can throw at them. Read more >>
More Motoring news...
Comair, operator of British Airways in SA, has reduced the number flights between OR Tambo International and Dar es Salaam airport in Tanzania, effective 20 June 2011. Originally offering five flights per week, the interim schedule will now allow for three flights to and from Dar es Salaam. Read more >>
More Travel news...
[Corné Krige] What a weekend of Super Rugby! This competition has been so long that supporters are nearly as tired of rugby as the players. Yet this weekend was one to remember with massive local derbies deciding who goes through to the play-offs. Read more >>
Kylie Minogue will be performing Aphrodite Live at GrandWest's Grand Arena, Cape Town, for the first time on South African shores on Wednesday, 13 and Thursday, 14 July, 2011, at 8pm. Read more >>
More BizLounge news...
Click here to customise your jobs section
Click here to customise your events section
"It is the newspaper's duty to print the news and raise hell." - Wilbur F. Storey
Print - Print any item in this newsletter.
Email - Email any item in this newsletter.
Comment - Comment on any item in this newsletter.
|
|
New people on biz
|
|
|