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Today's top stories
2010 FIFA World Cup
 [Herman Manson: @marklives] TV owned the 2010 FIFA World Cup. There, I said it. While the Internet increasingly owns breaking news and the various South African news portals came up with numerous strategies for making their world cup content as engaging as possible, it could not even attempt to mimic the vibe of families, friends, even communities, gathering together in the real world in front of TV screens to follow the main matches. Read more >> The 30-minute night-time closing ceremony of the 2010 FIFA World Cup will take place at 6.30pm on Sunday, 11 July 2010, at Johannesburg's Soccer City Stadium - ahead of the final. It will be broadcast live in 215 countries to an audience in excess of 500 million viewers, according to the Local Organising Committee (LOC), and will feature 780 cast members and some of South Africa and Africa's top musicians and dancers. Read more >>Advertising
 With the 2010 FIFA World Cup final just around the corner, Loeries entrants have one week left to submit their world cup-related work for The 2010 Loerie Awards. A special extension until 13 July was put in place to embrace the 2010 World Cup at this year's awards in Cape Town, 1 - 3 October. Read more >>Advertisement:
Media
 Nobel Prize-winning German author, Günter Grass, will be presenting his memoir, Mein Jahrhundert (My Century), and will host a question and answer session during the 17th World Editors Forum, to be held in Hamburg, Germany, 6-8 October 2010. Read more >>[Issa Sikiti da Silva] In an industry prone to sensationalism, hearsay journalism, reporting keener on settling scores than informing, pathetic wages, mass exodus of skills and lack of ongoing training, environmental reporting in Africa is almost non-existent. Some believe African media's indifference towards green issues constitutes an affront to impoverished populations that pin their hopes on newsrooms to hold profit-obsessed businesses to account for hurting the planet. Read more >>  [Walter Wafula] A24 Media, Africa's online delivery site for writers, and broadcasters has started selling some of its unique content to consumers - a move it says will boost product diversity. Read more >>Online Media
 Pratiks.com ia a video encyclopaedia on practical issues with more than 2,000 practical videos posted on its website that provide solutions, know-how, instructions and tips. Experts worldwide can share their expertise and talents on the site regrarding fashion, DIY, health, sexuality, mechanics, sport and gardening etc. Read more >>Research
 The 12th PAMRO Meeting and All Africa Media Research Conference will take place from 22-25 August 2010 in Gaborone, Botswana. Themed 'Strong foundation amidst waves of change', the conference will start on Sunday, 22 August with registration late afternoon followed by a welcome dinner. Read more >>Retail
[Dumisani Ndlela] South Africa's Willowton Oil has launched an advertising campaign in Zimbabwe for its rebranded products, which remain popular in the country market because of their superior packaging and low prices. Read more >>  Engen, the African energy company, has extended its Indian Ocean (IO) coverage with the appointment of leading regional oil company Galana as its lubricants distributor in Madagascar in an effort to use the company's strong brand leverages local knowledge and reach to contest competitive market. Read more >> BRASILIA, BRAZIL/JOHANNESBURG, SA: From the second it starts until its final dramatic moments, each FIFA World Cup takes on its own specific identity, a unique image that is projected around the world, and last night, 8 July 2010, at the Sandton Convention Centre in Johannesburg, the official emblem for the 2014 FIFA World Cup Brazil was unveiled in the presence of Brazilian President Luiz Inácio Lula da Silva, President of the Brazil 2014 Organising Committee and FIFA Executive Committee member Ricardo Teixeira, FIFA president Joseph S. Blatter as well as former Seleção players Cafu, Carlos Alberto Torres, Romario and 1994 FIFA World Cup winning coach Carlos Alberto Parreira. Read more >> CHICAGO, US: Draftfcb, one of the world's leading marketing communications agencies, announced on 7 July 2010 further steps to enhance its ability to influence consumer behaviour by launching the Draftfcb Institute of Decision Making. Read more >>
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