Are you doing the Diski?![](https://biz-file.com/b/1003/41258.jpg?1) I think we're way past the question of whether South Africa is ready to host the 2010 FIFA World Cup or not; it's evident that indeed it is, but whether it will be the biggest and best is still up for debate. Also whether South Africans will bother to leave their desks at noon tomorrow and do the Diski dance to mark the 100-day point to kick-off is still not quite certain. During this build-up to the World Cup phase there is a three-tiered atmosphere emanating from those who are counting down the days till the fiasco is over, those who are psyched and making sure they let their friends and family know they've managed to score tickets on Facebook, and those who are pretty much nonchalant. Either way, love it or hate, it's going to impact all our lives in some way or the other so it's best to just sit back and enjoy the ride or watch the ride go by - whatever floats your boat. Exciting news all the way from the DRC, is that producer and director, Djo Tunda Wa Munga has been recognised as one of the five International Trailblazers for 2010. The DRC is not the most conducive of environments to promote creative development but Munga has managed to build a company and is training the youth in filming. Congratulations and thanks to him for being a more than worthy African representative to the world. Sindy Peters, content manager
Responses to this column welcomed in our online editor's column archive.
Send all your Africa marketing news to africanews@bizcommunity.com. Today's top stories
2010 FIFA World Cup
![](https://biz-file.com/c/1003/45254.jpg) JOHANNESBURG: Soccer City stadium, the venue for the opening and closing games of the 2010 FIFA World Cup, was declared ready by the sport's international governing body on Saturday, 27 February 2010. Read more >>Advertising
[Dumisani Ndlela] An insurance renewal advertisement by RM Insurance has provoked the women's rights lobby in Zimbabwe, which is demanding an apology from the company for demeaning “wives, mothers, daughters, sisters and grannies.” Read more >> ![](https://biz-file.com/c/1003/45213.jpg) Adam Smith, the director of Futures for Group M, which is owned by Martin Sorrell's WPP Group, will discuss the intentions of the major brand advertisers and agencies at the 20th World Newspaper Advertising Conference, to be held on 4 and 5 March 2010 in Copenhagen, Denmark. Read more >>Digital
NAIROBI: The International Telecommunications Union (ITU) says the prices for ICT services are falling worldwide but broadband Internet remains outside the reach of many people in poor countries. Read more >>Out Of Home
![](https://biz-file.com/c/1003/45252.jpg) The Trillion Dollar billboard campaign, that TBWA\Hunt\Lascaris developed for client The Zimbabwean newspaper, satisfied every criterion set by judges, who gave it the top prize in the billboard category and the Overall prize for Best in Show in the annual OHMSA Awards held at the Indaba Hotel in Johannesburg late last week. Read more >>Production
![](https://biz-file.com/c/1003/45218.jpg) PARIS: MIPDOC, the international showcase for documentary screenings, has named the five producers to receive recognition at the International Trailblazer Awards at MIPDOC 2010, including the DRC's Djo Tunda Wa Munga. The event runs from 10 - 11 April 2010 at the Hotel Martinez in Cannes, ahead of MIPTV. Read more >>Public Relations
PRETORIA: More than 100 senior communicators from across Africa gathered at the Nelson Mandela Foundation on Friday, 26 Febraury 2010, for the launch of a communicators network that aims to encourage cross-border exchange. Read more >>![](https://biz-file.com/c/1003/45236.jpg) JOHANNESBURG: Waggener Edstrom Worldwide (WE) today, Monday, 1 March 2010, announced its expansion into Africa with a new office based in Johannesburg, South Africa, with Marcus Sorour as GM. The agency was recently appointed to drive pan-African corporate and technology PR for Microsoft Corp's West, East, Central Africa and Indian Ocean Islands account, following a three-way pitch. Read more >>![](https://biz-file.com/c/1003/45227.jpg) South African-based Lesley Simpson Communications (LSC) has been appointed by Kenya Airways to manage their PR during 2010. Two campaigns will be running simultaneously during the period, including outbound and inbound operations. Read more >>TV
[Gregory Gondwe] The 2010 Zain Africa Challenge, the continent-wide university television quiz show, went on air on yesterday, Sunday, 28 February 2010. The 2010 showcase has attracted universities from Ghana, Kenya, Malawi, Nigeria, Tanzania, Sierra Leone, Uganda and Zambia. Read more >>Radio
Become a 1Africa Affiliate and gain access to their library of free specialist programming for rebroadcast. All you need is a satellite dish and decoder and to contact them to register! You can also keep up to date with the latest shows released each month, advertised in the newsletter as well as on the website. Read more >>SOUTH AFRICA [Design Indaba 2010] Day Three More   SOUTH AFRICA [Design Indaba 2010] Expo More   "Our society's values are being corrupted by advertising's insistence on the equation: Youth equals popularity, popularity equals success, success equals happiness." - John Arbuthnot Fisher
Print - Print any item in this newsletter. Email - Email any item in this newsletter. Comment - Comment on any item in this newsletter. | | Advertisement:![](https://biz-file.com/b/1002/40321.gif?2)
|