Woza 2010!![](https://biz-file.com/b/0912/35296.jpg?2) Last Friday, Cape Town's infamous party district, Long Street played host to the 2010 World Cup Final Draw festivities as the more formal affair went on at the Cape Town International Convention Centre (CTICC). I was among the thousands who decided to brave the masses of people who turned up to celebrate the beginning of the final stretch to 2010 - the biggest world event that attracts more viewers than the Olympic Games. It was amazing to see people from all walks of life come together to make the event into a huge success. Bars and clubs were filled to capacity as large screen TVs were set up so that all could see how the final groupings for the 2010 FIFA World Cup would look. Flags from around the world were waved high while dancing and singing everywhere made the atmosphere electric. I, for one, have never seen so many people gathered in one spot for the same cause, and from the looks of it, plenty of money was made by all the businesses that stayed open for the festivities. It was a great vibe for a momentous occasion that will not be forgotten by those who were there. If this is just the beginning of things to come, then woza 2010! View Long Street 2010 Final Draw fiesta galleryPS. MTN's "Ayoba" campaign has really made an impression on the South African public with shouts of "Ayoba" reverberating across the city. Sindy Peters, content manager
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2010 FIFA World Cup
![](https://biz-file.com/c/0912/41533.jpg) CAPE TOWN: The CEO of the 2010 FIFA World Cup Organising Committee South Africa, Dr Danny Jordaan, said the 2010 Final Draw held in Cape Town on Friday, 4 December 2009, delivered on the promise of a world-class event. Read more >>![](https://biz-file.com/c/0912/41523.jpg) FIFA announced late last week that it had signed a media rights agreement with Sony, an official FIFA partner, to deliver 3D images from up to 25 matches. It will use the best expertise available in its production in 3D and take advantage of Sony's technologies and know-how in the area of 3D to make technology history. Read more >>Advertising
In the past five years Ogilvy has managed to produce two-digit profit figures and garner itself a steady stream of awards despite an economic downturn that has left its mark on other marketing and advertising agencies. Read more >>Branding
[Eric Okeke] European soccer is making a very big impact in Nigeria, captivating the minds and attention of soccer buffs, the young, and the young at heart, affecting the way Nigerians relax and unwind, and throwing up business opportunities for smart entrepreneurs. Read more >>Digital
![](https://biz-file.com/c/0912/41529.jpg) WASHINGTON, DC: The National Peace Corps Association announced on 3 December 2009, Jacky Foo of Stockholm, Sweden and his commercial rabbit farming idea as the grand prize winner of the Africa Rural Connect (ARC) four-month online contest. Read more >>Eventing
[Sindy Peters] Overtone, organisers of Zimfest Cape Town announced in early November 2009, that Zimfest, originally planned for 19 - 21 November at the De Heuvel Olive and Wine Estate in Tulbagh, had to be postponed due to unpredictable weather conditions. According to Magdalena Zukowski, general manager of Overtone SA, Zimfest is definitely still on for early January 2010, but a set date is still to be confirmed. Read more >>Media
[Matebello Motloung] With an extended offshore revolving credit facility that's now doubled, Naspers's continuing treasure hunt for media assets around the globe is about to become even more interesting. Read more >> ![](https://biz-file.com/c/0912/41564.jpg) WASHINGTON: Google is being unfairly scapegoated by newspaper publishers and wants to help the troubled industry build online revenue, the chief executive of the Internet giant said. Read more >>Mobile
![](https://biz-file.com/c/0912/41560.jpg) HELSINKI: Nokia, the world's biggest mobile phone maker, predicted that global sales of mobile phones would grow around 10% in volume next year after falling some seven percent this year. Read more >> [Titus Kaloki] Safaricom, a mobile service provider in Kenya has yet unveiled its ‘Managed Office in a Box' offer that saw it partner with Cisco, the global networking solutions provider. Cisco announced that it has joined forces with Kenyan mobile operator Safaricom to launch managed services based on Cisco equipment in the East African market. Read more >>Retail
GENEVA: The World Health Organisation (WHO) is increasing its attention to tobacco control in Africa with the overall goal of preventing tobacco use from becoming as prevalent there as it is in other parts of the world. Read more >>SOUTH AFRICA Long Street 2010 Final Draw fiesta More   "Business is like riding a bicycle. Either you keep moving or you fall down." - Frank Lloyd Wright
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