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Marketing
[Dumisani Ndlela] Zimbabwe will hold its major destination marketing indaba, the Sanganai/ Hlanganani World Travel and Tourism Expo, from 14 - 18 October 2009. This will be the second event following the expo's rebranding last year, but the first since the formation of an inclusive government that brought political and economic stability in the country. Read more >> 2010 FIFA World Cup
![](https://biz-file.com/c/0910/38083.jpg) FIFA announced earlier this week the appointment of Emmy Award-winning producer Kevin Wall and his company Control Room, one of the world's leading producers of massive global events, as executive producer of the Official Kick-Off Celebration Concert of the 2010 FIFA World Cup South Africa. Read more >> [Issa Sikiti da Silva] The media accreditation for the 2010 FIFA World Cup will begin on 5 December 2009, a day after the final draw, which will be held in Cape Town, the Local Organising Committee (LOC) and FIFA announced on Monday, 5 October 2009, at a media workshop held in Johannesburg and attended by more than 100 journalists. Read more >>CSI
[Carole Kimutai] East Africa Breweries (EABL), through its corporate social investment division - EABL Foundation, has confirmed plans to step up environmental promotion and awareness programs in four East African countries. Read more >> Digital
ITU, the leading United Nations agency for information and communication technology issues, on Tuesday, 6 October 2009, pointed to continued mobile growth, with global mobile subscriptions expected to reach 4.6 billion by the end of the year. Read more >>Alvarion has announced its selection by Kenyan mobile services provider Safaricom for a three-year turnkey WiMAX project to deploy high-speed broadband services throughout Kenya. Using Alvarion's BreezeMAX solution at 3.5 GHz frequency band, the WiMAX network will enable wireless broadband for residential and corporate users, rural areas, municipalities, banks, schools and universities. Read more >>SOUTH AFRICA Chrome your Google experienceGoogle launched its web browser, Chrome, in September 2008 and on 6 October 2009, announced it has added a set of themes to customise users' experiences. Google worked with Vivienne Westwood, Porsche design, Dolce and Gabbana, Chloe, artists, architects, musicians, illustrators, filmmakers, fashion and interior designers from around the globe to produce a set of more than 100 unique themes. “We've found that people like to customise their web experience,” said Tom Stocky, director of products at Google. "These themes provide a fun, attractive way to dress up a browser.” Go to google.com/chrome to download the open source browser and to google.com/chrome/artists to add flair. Mobile
![](https://biz-file.com/c/0910/38079.jpg) PARIS: Alcatel-Lucent announced yesterday, 9 October 2009, that Orange Uganda has selected Alcatel-Lucent to reduce its global network maintenance costs and improve network operating efficiencies. Alcatel-Lucent will build, operate and manage the Orange Uganda mobile network, by providing technical support, repair, field maintenance and program management services. Read more >>CAMBRIDGE: Mobile technology's low cost and ease of use make it ideal for improving the delivery of healthcare, education, and other social services in emerging markets, opening up opportunities for mobile operators and vendors, according to a new report by Pyramid Research, the telecom research arm of Light Reading Communications Network. Read more >>Online Media
![](https://biz-file.com/c/0910/38085.jpg) SAN FRANCISCO: YouTube on Wednesday, 7 October 2009, said it will be able to quickly track snippets from live television shows thanks to new partnerships with three broadcast video delivery specialty firms. Read more >>Radio
The Venezuelan government has launched a new public radio network that aims to integrate the global South. Based in Caracas, Radio del Sur has 88 partner stations that will broadcast some of its public interest programming around North, Central and South America, Spain and Africa. Read more >>Retail
[Henoch Derbew] Representing 14% of the world's population, Africa produces 3.6% of global carbon dioxide emissions, most of which are concentrated in South Africa or among North African countries, according to UN data. Read more >> Nigeria is planning to spend up to two billion US dollars from its oil cash reserves to boost its economy in response to the global downturn, the country's junior finance minister Remi Babalola announced this week. The National Economic Council has already approved the economic stimulus package, Babalola said. Read more >>TV
![](https://biz-file.com/c/0910/38081.jpg) Housemates in the Big Brother Africa Revolution reality series will show off their soccer moves in this week's task in celebration of Soccer Week through diski-dancing. South African Tourism launched the 2010 Diski Dance Campaign to a global audience, in May 2009, inviting the world to join in South Africa's unique rhythm and celebrate the 2010 FIFA World Cup by doing the Diski Dance. Read more >>
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"The theory of marketing is solid but the practice of marketing leaves much to be desired." - Philip Kotler
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