AFRICA

More search marketing strategies for the next decade
[Matt Greitzer] This column examines ways search marketers are getting smarter about measuring success, and the implications this trend has on search marketing strategies in the future.

Senegal telecoms seals major deal with Ascade
[Musa Saidykhan] Senegal's national telecommunications operator and its largest international wholesale carrier, Sonatel SA has selected Ascade's Carrier Cockpit Suite to optimise and automate all aspects of its global interconnect business.

Cable project in fresh registration
[Zachary Ochieng] The East African Marine System Limited has been registered afresh to assure potential investors of its ownership. In doing so, two amendments have been made to the original contract signed between Etisalat of the United Arab Emirates and Teams Company Limited who are the purchasers in the contract and Alcatel Lucent of France, the contractor.

AFRICA

EASSy is on its way
[Walter Wafula] Construction of the East African Submarine Cable System (EASSy) fast internet and broadband fibre-optic wire is due for completion by 2010.

NIGERIA

Visafone set to roll out in Nigeria
[Remmy Nweke] Visafone, one of the emerging telecom operators in Nigeria, has announced plans to commence services in 12 states of the federation cutting across 40 cities.

UCC approves Celtel Uganda's licence renewal
[David Muwanga] A report released by the Uganda Communication Commission (UCC) has recommended that the licence for Celtel Uganda that expires in September this year should be renewed.

World's publishers face off against Google
[Matthew Buckland] Online publishers and newspapers appear to be heading for a face-off with search engine behemoth. Last week, the powerful World Association of Newspapers (WAN) issued a rather terse statement, calling on Google "to respect the rights of content creators" and embrace a new access protocol for search engines visiting websites, known as ACAP.

What's hot around the globe – insights on household products 2007
[Nielsen] This survey, which covers 61 markets across five regions around the world, accounting for more than 85% of the world's GDP and over 70% of the world's population, focuses on categories that contain products used around the home to keep it clean and running smoothly. Examples include dish, laundry and hand detergents; brooms, brushes and mops; bleaches and disinfectants; batteries; and plastic and aluminium wraps and bags.

AFRICA

See history being made – at Input 2008
The preparations to host you at Input, Africa's biggest ever public television extravaganza are shifting into full gear. A fantastic venue, an unforgettable week and most importantly a public television showcase par excellence await you.

AFRICA

Music TV boosts footprint in Africa
Pan African entertainment platform MTV Networks Africa (MTVNA) is expanding its operations with a number of key appointments in its finance, strategic services and commercial development departments.