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Africa's daily advertising, marketing and media news resource for the industry! 6 Feb 2008
Marketing, 2010 FIFA World Cup, Advertising, Branding, Cinema, CRM, Design, Digital, Direct Marketing, Education & Training, Eventing, Exhibitions, Magazines, Media, Mobile, Newspapers, Online Media, Out Of Home, Printing, Production, Promotions, Public Relations, Radio, Recruitment, Research, Retail, Sales, Sponsorship, The Loerie Awards 2007, TV.

Today's headlines

Marketing
KENYA
Kenya ICT board launch ICT public panels
[Carole Kimutai] The Kenya ICT Board yesterday launched the ICT Public Panels – special stakeholder forums that are designed to enable the private sector to collaborate with the government through the board to develop Kenya's ICT agenda.

AFRICA
Make logins easy!
[Stoney deGeyter] Here are 14 usability tips for login and my account pages. Let's face it, the easier it is for people to log in, the happier the are, and the more likely they are to make a purchase.

ZIMBABWE
RBZ moves to resuscitate use of international credit cards
[Dumisani Ndlela] The Reserve Bank of Zimbabwe (RBZ) has launched a bid to resuscitate use of international credit cards, saying the country had lost a significant amount of foreign currency after local banks abandoned provision of the service to foreign visitors due to an economic crisis now in its ninth year.

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2010 FIFA World Cup
AFRICA
Media granted fair use of 2010 phrases
[Lavinia Mahlangu] The Department of Trade and Industry (dti) has granted the media fair use of terms related to the 2010 FIFA World Cup, which are now protected by intellectual property rights.


Advertising
AFRICA
Sign Africa 2008 events launched
Practical Publishing has launched Sign Africa 2008, with larger venues, exciting new products and live demonstrations. For the first time, Sign Africa will be going to the Eastern Cape with a product day in Port Elizabeth, aimed specifically at the growing signage industry in that area.



Media
KENYA
Kenya government lifts ban
The government of Kenya has lifted the ban on live broadcasting, but has cautioned foreign correspondents against "inflammatory" reporting.


Mobile
AFRICA
MTN expands consultancy agreement with AIRCOM
AIRCOM International, a leading independent mobile network planning and optimisation consultancy, has signed a group-wide agreement with the MTN Group, one of the largest mobile operators in Africa and the Middle East.


Production
AFRICA
Subsidising Malawi's agriculture is not enough
Malawi is riding high on the success of its fertiliser subsidy programme and has become a regional exporter hoping to profit from booming food prices, but analysts are a bit more wary.


TV
KENYA
DStv launches US$2 pay channel in Kenya
[Carole Kimutai] After weeks of watching grisly images of chaos and violence, television viewers in Kenya now have more reason to keep glued to their television sets.

 

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