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Contributor articles Marketing & Media Africa

Contributors

Elite of the elite: SA's Razor PR, Clockwork and Magna Carta excel at Global Sabre Awards

Danette Breitenbach

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#Newsmaker: Nqabisa Gabriel on driving sales of plant-based protein products

FMCG

#Newsmaker: Nqabisa Gabriel on driving sales of plant-based protein products

Lauren Hartzenberg 2 Aug 2019

Image credit: Bram Van Oost on Unsplash.

Streaming

Elon Musk says Netflix and YouTube are coming to Teslas

Shereesa Moodley 31 Jul 2019

Branding

Personal brand leads organisational brand

Johnny Johnson 30 Jul 2019

Image credit: Sylvie Tittel on Unsplash.

Advertising

The impact of plain packaging on brand value

Catherine Kruger 30 Jul 2019

Image credit: Aaron Sebastian on Unsplash.

Advertising

Is it premium versus programmatic or premium and programmatic?

Mark Botha 29 Jul 2019

VR will reshape our entertainment experiences

Technology

VR will reshape our entertainment experiences

Ernst Wittmann 29 Jul 2019

Image credit: Coca-Cola Company.

Branding

Fortune favours brave(r) brands

Arisha Saroop 26 Jul 2019

Image credit: Snapchat.

Social Media

13 million more people joined Snapchat in Q2 2019 thanks to Android

Shereesa Moodley 26 Jul 2019

Image credit: Becca Tapert on Unsplash

Publishing

How book publishing is changing in the age of digital

Tiffany Markman 25 Jul 2019

5 ways to drive growth through customer retention

CRM

5 ways to drive growth through customer retention

Kirsty Sharman 25 Jul 2019

Image credit: Pinterest.

Social Media

Pinterest launches 'emotional well-being activities' for stressed internet users

Shereesa Moodley 25 Jul 2019

Image credit: Andrei Lazarev on Unsplash.

PR & Communications

Understanding body language as a cluster of actions

Howard Feldman 24 Jul 2019

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Cannes Lions

Advertising: Making it mean something

Damon Stapleton 24 Jul 2019

Kevin Kruger has joined BMi Research as its new chief executive officer.

Research

#Newsmaker: Kevin Kruger joins BMi Research as chief executive officer

Jessica Tennant 23 Jul 2019

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Technology

3 things robots can't do better than humans (and two things they can)

Oz Desai 23 Jul 2019

#FB@15: Inside Facebook's 4 Cs for innovation

Social Media

#FB@15: Inside Facebook's 4 Cs for innovation

Elouise Kelly 23 Jul 2019

Kathleen Finch who is the chief lifestyle brands officer at Discovery. Image supplied.

TV

Newly launched HGTV's ability to resonate with a global TV audience

Juanita Pienaar 22 Jul 2019

African design showcased at Bloomingdale's The Lion King pop-up

Shopfitting & Merchandising

African design showcased at Bloomingdale's The Lion King pop-up

Lauren Hartzenberg 22 Jul 2019

Image credit: Apple.

Digital

59 new emoji are coming to iOS, MacOS and Apple Watch

Shereesa Moodley 19 Jul 2019

Image credit: Saulo Mohana on Unsplash.

Social Media

Developing your brand voice on social media: 5 mistakes to avoid

Dana Kachan 19 Jul 2019

Chijioke Dozie, Carbon CEO and co-founder.

Branding

#AfricaLeads: Africa is one of the most fertile regions for growth across industries

Louise Burgers 19 Jul 2019

Image credit: Maddi Bazzocco on Unsplash

Marketing

5 questions to ask when selecting influencers to work with

Dominique Harmse 17 Jul 2019

Image credit: Franck V. on Unsplash

Digital

Key questions to consider before investing in AI for marketing

Jérôme Divecha 17 Jul 2019

Image credit: William Iven on Unsplash

Marketing

An introduction to evidence-based marketing

Kirsty Dugmore 16 Jul 2019

Image credit: Mein Deal on Unsplash.

Design

How to use design thinking to build the next Amazon

Anne-marie le Roux 15 Jul 2019

Greg Chen is the CEO and co--founder of Mobiz

Data & Analytics

Easing the mobile data burden

Greg Chen 15 Jul 2019

The Lion King roars to life on the big screen in a whole new way

Film

The Lion King roars to life on the big screen in a whole new way

Daniel Dercksen 15 Jul 2019

Data-driven marketing and advertising; and how to harness new customer data insights

Digital

Data-driven marketing and advertising; and how to harness new customer data insights

Rirhandzu Shingwenyana 12 Jul 2019

While print may be dying, traditional journalism is certainly adapting

Media

While print may be dying, traditional journalism is certainly adapting

Rachel Briant 12 Jul 2019