SA takes three Promo & Activation Lions
The winners of the Promo & Activation, Direct, PR and Creative Effectiveness Lions were announced yesterday, 16 June 2014. South Africa had a total of three awards winners in the Promo & Activation category. (video)
| Promo & Activation Winners | ||||
| Title | Client | Product | Agency | Award |
| A Rainbow for the Rainbow Nation | Coca-Cola South Africa | Coca-Cola | FCB South Africa Johannesburg | 2 x Bronze Lions |
| The Tiger Alphabet | Tiger Brands | Tiger Brands | TBWA\HUNT\LASCARIS Johannesburg | Bronze Lion |
A Rainbow for the Rainbow Nation by FCB South Africa Johannesburg for Coca-Cola
Download the full lists of winners:
- Mobile winners
- Media winners
- Outdoor winners
- Promo & Activation winners
- Direct winners
- PR winners
- Creative Effectiveness winners
- Lions Health & Wellness winners
- Pharma winners
Download the full shortlists:
- Cyber Lions shortlist
- Design Lions shortlist
- Product Design Lions shortlist
- Radio Lions shortlist
- Media Lions shortlist
- Mobile Lions shortlist
- Press Lions shortlist
- Outdoor Lions shortlist
- Effectiveness Lions shortlist
- Direct Lions shortlist
- Innovation Lions shortlist
- PR Lions shortlist
- Promo & Activation Lions shortlist
- Lions Health & Wellness shortlist
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- Bizcommunity Special Section: Cannes Lions
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- Official site: www.canneslions.com
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