Still that 11-letter word in marketing and communication: I-N-T-E-G-R-A-T-I-O-NIlse Struweg 8 Aug 2019
Much of brand management is a hit-and-miss affair. Sometimes it works, sometimes it doesn'tRirhandzu Shingwenyana 7 Aug 2019
#Loeries2019: "Strength of a creative campaign lies in how rapidly others can build on it" - Yash DebLeigh Andrews 26 Jul 2019
Damon Stapleton on stepping up in new position, selecting creatives of the futureLeigh Andrews 25 Jul 2019
#AfricaLeads: Africa is one of the most fertile regions for growth across industriesLouise Marsland 19 Jul 2019
#FairnessFirst: Nike just does it again - this time standing strong for equal payLeigh Andrews 15 Jul 2019
#Loeries2019: "Celebrate creativity that touches on everyday culture" - Nedal AhmedLeigh Andrews 5 Jul 2019
#Loeries2019: "Relevance, resonance and emotions - the hardest brand currency to master" - Ralf HeuelLeigh Andrews 28 Jun 2019
Accelerated growth sees Amazon crowned 2019's BrandZ Top 100 Most Valuable Global BrandKantar 11 Jun 2019
