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YouTube is already the dominant steaming content platform, and it doesn't plan on slowing down.

YouTube is coming for the TV room #AfricaTechFestivalLindsey Schutters

(image supplied)

Warc and TikTok's connect media report tells brands to focus on relevance

3 days

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

More news

Africa's quest for a cashless economy gains momentum

Africa's quest for a cashless economy gains momentum

Kingsley Ighobor 7 Jun 2017

26% of media consumption will be mobile in 2019

26% of media consumption will be mobile in 2019

7 Jun 2017

Digital payments boost economic opportunity for poor

Digital payments boost economic opportunity for poor

2 Jun 2017

2017 Mobile 360 - Africa open for registration

2017 Mobile 360 - Africa open for registration

2 Jun 2017

African healthcare - ripe for disruption

African healthcare - ripe for disruption

31 May 2017

Marketers in Africa should leverage mobile as an amplifier

Marketers in Africa should leverage mobile as an amplifier

Werner Lindemann 24 May 2017

#AfricaMonth: The African opportunity in front of you

#AfricaMonth: The African opportunity in front of you

Ilse van den Berg 24 May 2017

Kwesé expands reach of mobile TV across continent

Kwesé expands reach of mobile TV across continent

23 May 2017

Fortumo expands into Algeria, Ghana and Tanzania

Fortumo expands into Algeria, Ghana and Tanzania

22 May 2017

Orange launches in Liberia.

Orange becomes market leader in Liberia after acquisition

22 May 2017

World first: Open Trial justice application launches in Malawi

World first: Open Trial justice application launches in Malawi

18 May 2017

Vodacom to buy R35bn stake in Safaricom

Vodacom to buy R35bn stake in Safaricom

17 May 2017

Fabien Delanaud.

Bridging the digital divide in Africa

Fabien Delanaud 16 May 2017

How free Wi-Fi is changing the trade show industry

How free Wi-Fi is changing the trade show industry

Sam Smith 16 May 2017

Surge in demand for mobile connectivity

Surge in demand for mobile connectivity

9 May 2017

BBM launches mobile streaming TV in Africa

BBM launches mobile streaming TV in Africa

8 May 2017

International mobile money transfers for Tanzania

International mobile money transfers for Tanzania

3 May 2017

West Africa mobile awards finalists announced

West Africa mobile awards finalists announced

3 May 2017

Prepaid payment solutions drive cash out of Africa's economies

Prepaid payment solutions drive cash out of Africa's economies

28 Apr 2017

MTN SA, Huawei launch the first LTE LAA network in Africa

MTN SA, Huawei launch the first LTE LAA network in Africa

25 Apr 2017

Mobile penetration in Africa reaches 80%

Mobile penetration in Africa reaches 80%

21 Apr 2017

Africa's mobile operators aim for TV content

Africa's mobile operators aim for TV content

Russell Southwood 20 Apr 2017

Somalia. © fotovlad via

Uber-style taxi app launched in Somalia

Tom Jackson 20 Apr 2017

#WTMA17: Using digital marketing to convince young Africans to travel

#WTMA17: Using digital marketing to convince young Africans to travel

Cari Coetzee 19 Apr 2017

Sergey Nivens © –

Wan-Ifra publishes first in series of reports on smart data for news organisations

19 Apr 2017

New mobile payment system for fuel in Namibia

18 Apr 2017

Digital investment in Africa accelerates

Digital investment in Africa accelerates

10 Apr 2017

Desktop vs tablet vs mobile: which device rules Africa?

Desktop vs tablet vs mobile: which device rules Africa?

Dean Workman 6 Apr 2017

MTN pays $98m part of Nigerian fine

MTN pays $98m part of Nigerian fine

3 Apr 2017

Kenyans in diaspora are biggest senders of mobile money

Kenyans in diaspora are biggest senders of mobile money

29 Mar 2017

More news

Africa's quest for a cashless economy gains momentum

Africa's quest for a cashless economy gains momentum

Kingsley Ighobor 7 Jun 2017

26% of media consumption will be mobile in 2019

26% of media consumption will be mobile in 2019

7 Jun 2017

Digital payments boost economic opportunity for poor

Digital payments boost economic opportunity for poor

2 Jun 2017

2017 Mobile 360 - Africa open for registration

2017 Mobile 360 - Africa open for registration

2 Jun 2017

African healthcare - ripe for disruption

African healthcare - ripe for disruption

31 May 2017

Marketers in Africa should leverage mobile as an amplifier

Marketers in Africa should leverage mobile as an amplifier

Werner Lindemann 24 May 2017

#AfricaMonth: The African opportunity in front of you

#AfricaMonth: The African opportunity in front of you

Ilse van den Berg 24 May 2017

Kwesé expands reach of mobile TV across continent

Kwesé expands reach of mobile TV across continent

23 May 2017

Fortumo expands into Algeria, Ghana and Tanzania

Fortumo expands into Algeria, Ghana and Tanzania

22 May 2017

Orange launches in Liberia.

Orange becomes market leader in Liberia after acquisition

22 May 2017

World first: Open Trial justice application launches in Malawi

World first: Open Trial justice application launches in Malawi

18 May 2017

Vodacom to buy R35bn stake in Safaricom

Vodacom to buy R35bn stake in Safaricom

17 May 2017

Fabien Delanaud.

Bridging the digital divide in Africa

Fabien Delanaud 16 May 2017

How free Wi-Fi is changing the trade show industry

How free Wi-Fi is changing the trade show industry

Sam Smith 16 May 2017

Surge in demand for mobile connectivity

Surge in demand for mobile connectivity

9 May 2017

BBM launches mobile streaming TV in Africa

BBM launches mobile streaming TV in Africa

8 May 2017

International mobile money transfers for Tanzania

International mobile money transfers for Tanzania

3 May 2017

West Africa mobile awards finalists announced

West Africa mobile awards finalists announced

3 May 2017

Prepaid payment solutions drive cash out of Africa's economies

Prepaid payment solutions drive cash out of Africa's economies

28 Apr 2017

MTN SA, Huawei launch the first LTE LAA network in Africa

MTN SA, Huawei launch the first LTE LAA network in Africa

25 Apr 2017

Mobile penetration in Africa reaches 80%

Mobile penetration in Africa reaches 80%

21 Apr 2017

Africa's mobile operators aim for TV content

Africa's mobile operators aim for TV content

Russell Southwood 20 Apr 2017

Somalia. © fotovlad via

Uber-style taxi app launched in Somalia

Tom Jackson 20 Apr 2017

#WTMA17: Using digital marketing to convince young Africans to travel

#WTMA17: Using digital marketing to convince young Africans to travel

Cari Coetzee 19 Apr 2017

Sergey Nivens © –

Wan-Ifra publishes first in series of reports on smart data for news organisations

19 Apr 2017

New mobile payment system for fuel in Namibia

18 Apr 2017

Digital investment in Africa accelerates

Digital investment in Africa accelerates

10 Apr 2017

Desktop vs tablet vs mobile: which device rules Africa?

Desktop vs tablet vs mobile: which device rules Africa?

Dean Workman 6 Apr 2017

MTN pays $98m part of Nigerian fine

MTN pays $98m part of Nigerian fine

3 Apr 2017

Kenyans in diaspora are biggest senders of mobile money

Kenyans in diaspora are biggest senders of mobile money

29 Mar 2017

Minister for Constitutional Affairs, Dr Harrison Mwakyembe (L) presents a birth certificate to a parent during the launch of mobile birth registration campaign in Geita and Shinyanga Regions. Tigo Tanzania donated 1,200 mobile phones to support the exercise. Credit: Tigo.

Tigo supports mobile birth registration in Tanzania

28 Mar 2017

Kenya sells first ever mobile government bonds

Kenya sells first ever mobile government bonds

27 Mar 2017

A little less conversation, a little more action

Michael Bornheim 24 Mar 2017

Facebook introduces new shopping ad format to showcase products

Facebook introduces new shopping ad format to showcase products

23 Mar 2017

Orange launch in Burkina Faso.

Orange launches into Burkina Faso

23 Mar 2017

New Red Cross app to optimise services

New Red Cross app to optimise services

20 Mar 2017

InMobi, Broadbrand in strategic partnership for Africa

InMobi, Broadbrand in strategic partnership for Africa

17 Mar 2017

New insurance app brings sponsored cover to Uganda

New insurance app brings sponsored cover to Uganda

17 Mar 2017

Sponsorship for mobile money Africa event

Sponsorship for mobile money Africa event

17 Mar 2017

1bn in mobile subscriptions soon for Africa

1bn in mobile subscriptions soon for Africa

Mariam Abdullahi 16 Mar 2017

Let's do Biz