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Warc and TikTok's connect media report tells brands to focus on relevance

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

More news

Image source: Gallo/Getty.

WhatsApp revolutionising business communication

25 Sep 2019

Image credit: DESIGNECOLOGIST on Unsplash.

The don'ts of social media marketing

Jessica Barrella 18 Sep 2019

Image source: Gallo/Getty Images.

Of foxes and paradoxes in the media henhouse

Derek Abdinor 17 Sep 2019

Image source: Gallo/Getty.

How Uganda is using old and new laws to block activists on social media

Ronald Kakungulu-Mayambala 10 Sep 2019

Don't share everything on social media

Don't share everything on social media

4 Sep 2019

All the panellists. Picture © Goethe-Institut South Africa.

Future of Journalism: A sector in crisis

Danette Breitenbach 30 Aug 2019

Image credit: Thijs Slootjes on Unsplash.

Give the people what they want: How influencer marketing is changing

Babalwa Nyembezi 29 Aug 2019

Empowering news organisations through technological innovation

Empowering news organisations through technological innovation

Louise Marsland 28 Aug 2019

A newspaper stand is seen in Mwanza, Tanzania, on September 19, 2015. Tanzania is currently considering legal amendments that could negatively affect press freedom. Credit: CPJ/AFP/Daniel Hayduk.

Onslaught against press freedoms in Tanzania

26 Aug 2019

Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, addressing the DStv Seminar of Creativity. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Check the stereotypes in your creativity

Leigh Andrews 23 Aug 2019

Sphelele Mjadu, Unilever Personal Care Senior Public Relations Manager for Africa and Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, in the UN Women-Dove masterclass panel at the Loeries. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Our responsibility of better representation in advertising, media

Leigh Andrews 23 Aug 2019

Image credit: Teemu Paananen on Unsplash.

5 ways to make your event pay with social media

Talitha Spykerman 21 Aug 2019

Image credit: Christian Wiediger on Unsplash.

YouTube to stop monetisation of 'unfair' manual copyright claims

Shereesa Moodley 21 Aug 2019

Image source: Gallo/Getty.

'Troubling' erosion of press freedom in certain SADC states

19 Aug 2019

Image credit: Simon Steinberger from Pixabay.

Facebook can now fact-check news in African languages

Shereesa Moodley 16 Aug 2019

How does social media support sales?

How does social media support sales?

Jessica Barrella 15 Aug 2019

Image source: Gallo/Getty.

Africa's digital potential

Ime Archibong 14 Aug 2019

Image source: Gallo/Getty.

African Digital Media Awards 2019 finalists

13 Aug 2019

Image source: Gallo/Getty.

New media is misrepresenting women in Africa: what feminists can do

Sharon Adetutu Omotoso 8 Aug 2019

Mohamed Cheikh Ould Mohamed Mkhaitir.

Mauritanian blogger freed after being held for nearly six years

5 Aug 2019

Image source: Gallo/Getty.

WhatsApp played a big role in the Nigerian election. Not all of it was bad

Nic Cheeseman 29 Jul 2019

Yash Deb, managing director and chief creative officer at Isobar, Kenya and this year's Loeries integrated campaign, film & radio, and radio craft juror.

#Loeries2019: "Strength of a creative campaign lies in how rapidly others can build on it" - Yash Deb

Leigh Andrews 26 Jul 2019

Image credit: Snapchat.

13 million more people joined Snapchat in Q2 2019 thanks to Android

Shereesa Moodley 26 Jul 2019

Image credit: Pinterest.

Pinterest launches 'emotional well-being activities' for stressed internet users

Shereesa Moodley 25 Jul 2019

Advertising: Making it mean something

Damon Stapleton 24 Jul 2019

3 steps towards 'glass boxing' your company with a Biz Press Office

3 steps towards 'glass boxing' your company with a Biz Press Office

Bizcommunity.com 23 Jul 2019

#FB@15: Inside Facebook's 4 Cs for innovation

#FB@15: Inside Facebook's 4 Cs for innovation

Elouise Kelly 23 Jul 2019

Image source: Gallo/Getty.

AFCON 2019 gets Africa talking on social media

22 Jul 2019

Scams emerge following FaceApp hype

Scams emerge following FaceApp hype

22 Jul 2019

Image credit: Apple.

59 new emoji are coming to iOS, MacOS and Apple Watch

Shereesa Moodley 19 Jul 2019

More news

Image credit: DESIGNECOLOGIST on Unsplash.

The don'ts of social media marketing

Jessica Barrella 18 Sep 2019

Image source: Gallo/Getty Images.

Of foxes and paradoxes in the media henhouse

Derek Abdinor 17 Sep 2019

Image source: Gallo/Getty.

How Uganda is using old and new laws to block activists on social media

Ronald Kakungulu-Mayambala 10 Sep 2019

Don't share everything on social media

Don't share everything on social media

4 Sep 2019

All the panellists. Picture © Goethe-Institut South Africa.

Future of Journalism: A sector in crisis

Danette Breitenbach 30 Aug 2019

Image credit: Thijs Slootjes on Unsplash.

Give the people what they want: How influencer marketing is changing

Babalwa Nyembezi 29 Aug 2019

Empowering news organisations through technological innovation

Empowering news organisations through technological innovation

Louise Marsland 28 Aug 2019

A newspaper stand is seen in Mwanza, Tanzania, on September 19, 2015. Tanzania is currently considering legal amendments that could negatively affect press freedom. Credit: CPJ/AFP/Daniel Hayduk.

Onslaught against press freedoms in Tanzania

26 Aug 2019

Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, addressing the DStv Seminar of Creativity. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Check the stereotypes in your creativity

Leigh Andrews 23 Aug 2019

Sphelele Mjadu, Unilever Personal Care Senior Public Relations Manager for Africa and Anne Githuku-Shongwe, representative of UN Women South Africa’s Multi-Country Office, in the UN Women-Dove masterclass panel at the Loeries. Image via Al Nicoll © via Gallo Images.

#Loeries2019: Our responsibility of better representation in advertising, media

Leigh Andrews 23 Aug 2019

Image credit: Teemu Paananen on Unsplash.

5 ways to make your event pay with social media

Talitha Spykerman 21 Aug 2019

Image credit: Christian Wiediger on Unsplash.

YouTube to stop monetisation of 'unfair' manual copyright claims

Shereesa Moodley 21 Aug 2019

Image source: Gallo/Getty.

'Troubling' erosion of press freedom in certain SADC states

19 Aug 2019

Image credit: Simon Steinberger from Pixabay.

Facebook can now fact-check news in African languages

Shereesa Moodley 16 Aug 2019

How does social media support sales?

How does social media support sales?

Jessica Barrella 15 Aug 2019

Image source: Gallo/Getty.

Africa's digital potential

Ime Archibong 14 Aug 2019

Image source: Gallo/Getty.

African Digital Media Awards 2019 finalists

13 Aug 2019

Image source: Gallo/Getty.

New media is misrepresenting women in Africa: what feminists can do

Sharon Adetutu Omotoso 8 Aug 2019

Mohamed Cheikh Ould Mohamed Mkhaitir.

Mauritanian blogger freed after being held for nearly six years

5 Aug 2019

Image source: Gallo/Getty.

WhatsApp played a big role in the Nigerian election. Not all of it was bad

Nic Cheeseman 29 Jul 2019

Yash Deb, managing director and chief creative officer at Isobar, Kenya and this year's Loeries integrated campaign, film & radio, and radio craft juror.

#Loeries2019: "Strength of a creative campaign lies in how rapidly others can build on it" - Yash Deb

Leigh Andrews 26 Jul 2019

Image credit: Snapchat.

13 million more people joined Snapchat in Q2 2019 thanks to Android

Shereesa Moodley 26 Jul 2019

Image credit: Pinterest.

Pinterest launches 'emotional well-being activities' for stressed internet users

Shereesa Moodley 25 Jul 2019

Advertising: Making it mean something

Damon Stapleton 24 Jul 2019

3 steps towards 'glass boxing' your company with a Biz Press Office

3 steps towards 'glass boxing' your company with a Biz Press Office

Bizcommunity.com 23 Jul 2019

#FB@15: Inside Facebook's 4 Cs for innovation

#FB@15: Inside Facebook's 4 Cs for innovation

Elouise Kelly 23 Jul 2019

Image source: Gallo/Getty.

AFCON 2019 gets Africa talking on social media

22 Jul 2019

Scams emerge following FaceApp hype

Scams emerge following FaceApp hype

22 Jul 2019

Image credit: Apple.

59 new emoji are coming to iOS, MacOS and Apple Watch

Shereesa Moodley 19 Jul 2019

Image credit: Saulo Mohana on Unsplash.

Developing your brand voice on social media: 5 mistakes to avoid

Dana Kachan 19 Jul 2019

Ugandan police officers are seen in Kampala on April 23, 2019. Police recently arrested Joseph Kabuleta for allegedly posting “offensive communication against the person of the President” online. Credit: CPJ/AFP/Isaac Kasamani.

Ugandan commentator arrested over Facebook post critical of president

18 Jul 2019

Image credit: Maddi Bazzocco on Unsplash

5 questions to ask when selecting influencers to work with

Dominique Harmse 17 Jul 2019

Screengrab from .

Twitter is rolling out a new 'easier to navigate' desktop redesign

Shereesa Moodley 16 Jul 2019

A communication era of toxic comments and bad ethics

A communication era of toxic comments and bad ethics

Tinashe Zvakasikwa 16 Jul 2019

Image credit: Thought Catalog on Unsplash

Social media has made brands less relevant, not more

Estelle Nagel 15 Jul 2019

#AfricaLeads: Africa poised for substantial growth

Louise Marsland 10 Jul 2019

Image source: Gallo/Getty.

Two days left to enter African Digital Media Awards 2019

10 Jul 2019

Image source: Getty/Gallo

Striking the right balance between honouring a brand and violating a trade mark

Zama Buthelezi & Megan Reimers 8 Jul 2019

Internet advertising set to account for more than 50% of global adspend by 2021

Internet advertising set to account for more than 50% of global adspend by 2021

8 Jul 2019

Creating community on Facebook Groups

Creating community on Facebook Groups

Colleen Barrella 5 Jul 2019

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