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Warc and TikTok's connect media report tells brands to focus on relevance

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

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Ugandan police officers are seen in Kampala on April 23, 2019. Police recently arrested Joseph Kabuleta for allegedly posting “offensive communication against the person of the President” online. Credit: CPJ/AFP/Isaac Kasamani.

Ugandan commentator arrested over Facebook post critical of president

18 Jul 2019

Image credit: Maddi Bazzocco on Unsplash

5 questions to ask when selecting influencers to work with

Dominique Harmse 17 Jul 2019

Screengrab from .

Twitter is rolling out a new 'easier to navigate' desktop redesign

Shereesa Moodley 16 Jul 2019

A communication era of toxic comments and bad ethics

A communication era of toxic comments and bad ethics

Tinashe Zvakasikwa 16 Jul 2019

Image credit: Thought Catalog on Unsplash

Social media has made brands less relevant, not more

Estelle Nagel 15 Jul 2019

#AfricaLeads: Africa poised for substantial growth

Louise Marsland 10 Jul 2019

Image source: Gallo/Getty.

Two days left to enter African Digital Media Awards 2019

10 Jul 2019

Image source: Getty/Gallo

Striking the right balance between honouring a brand and violating a trade mark

Zama Buthelezi & Megan Reimers 8 Jul 2019

Internet advertising set to account for more than 50% of global adspend by 2021

Internet advertising set to account for more than 50% of global adspend by 2021

8 Jul 2019

Creating community on Facebook Groups

Creating community on Facebook Groups

Colleen Barrella 5 Jul 2019

Instagram, the new marketing hub for business growth

Instagram, the new marketing hub for business growth

Refilwe Monyai 4 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth

Global Ad Trends report reveals slowdown in social ad growth

2 Jul 2019

The power of social media and influence in today's 4th Industrial Revolution

The power of social media and influence in today's 4th Industrial Revolution

Nokwanda Ndashe 1 Jul 2019

Content is king but is it relevant to your audience?

Content is king but is it relevant to your audience?

Minnie-lee Tagwirei 1 Jul 2019

The fruit of your coins

Facebook's Libra has staggering potential - state control of money could end

Gavin Brown 27 Jun 2019

How Twitter has been used in Cameroon's Anglophone crisis

How Twitter has been used in Cameroon's Anglophone crisis

Julius T. Nganji and Lynn Cockburn 18 Jun 2019

#CannesLions2019 Entertainment Grands Prix winners: Top row is Final Cut and Droga5 New York's New York Times journalism's Resolve (Myanmar), Rigor (Taxes), Courage (Mexican Spyware), Perseverance (Immigration) and Fearlessness (Isis) campaign. Bottom left is Digital Craft Grand Prix winner Virtue's work for Carlings' Digital Collection, 'Address the Future'. Bottom right is Industry Craft Grand Prix work for Momentum New York and Canada's Nike 'Just Do It: HQ at the Church'.

#CannesLions2019: Craft winners!

18 Jun 2019

Five skills to help you connect with your social media audience

Five skills to help you connect with your social media audience

Zubeida Goolam 13 Jun 2019

Africa's changemakers are blazing a trail for the rest of the world

Africa's changemakers are blazing a trail for the rest of the world

Nunu Ntshingila 10 Jun 2019

How social media has become a breeding ground for counterfeit sales

How social media has become a breeding ground for counterfeit sales

7 Jun 2019

Santa Claus for Coca-Cola...

#YouthMonth: How to spot fake influencers on social media

Leigh Andrews 4 Jun 2019

Image source: Gallo/Getty.

#FairnessFirst: A picture tells a thousand words, but should it?

Leigh Andrews 3 Jun 2019

The world then and now, and how the way we protect our children needs to change

The world then and now, and how the way we protect our children needs to change

Jessica Tennant 31 May 2019

AI won't lead to better consumer engagement but machine learning will

AI won't lead to better consumer engagement but machine learning will

Jarred Mailer-Lyons 30 May 2019

Photo by LinkedIn Sales Navigator on Unsplash.

5 tips to turn your LinkedIn company page into a lead generation page

Ronelle Bester 24 May 2019

Image source: Gallo/Getty.

Supporting digital entrepreneurs in Nigeria

23 May 2019

Image source: Gallo/Getty.

Rwanda plans to regulate social media content

20 May 2019

Why LinkedIn is more important than ever in 2019

Zubeida Goolam 17 May 2019

Image source: Gallo/Getty.

Innovative messaging app tailor-made for Malians

17 May 2019

Image source: Gallo/Getty

How marketing with CSR at its heart can change the world

Leigh Andrews 14 May 2019

More news

Image credit: Maddi Bazzocco on Unsplash

5 questions to ask when selecting influencers to work with

Dominique Harmse 17 Jul 2019

Screengrab from .

Twitter is rolling out a new 'easier to navigate' desktop redesign

Shereesa Moodley 16 Jul 2019

A communication era of toxic comments and bad ethics

A communication era of toxic comments and bad ethics

Tinashe Zvakasikwa 16 Jul 2019

Image credit: Thought Catalog on Unsplash

Social media has made brands less relevant, not more

Estelle Nagel 15 Jul 2019

#AfricaLeads: Africa poised for substantial growth

Louise Marsland 10 Jul 2019

Image source: Gallo/Getty.

Two days left to enter African Digital Media Awards 2019

10 Jul 2019

Image source: Getty/Gallo

Striking the right balance between honouring a brand and violating a trade mark

Zama Buthelezi & Megan Reimers 8 Jul 2019

Internet advertising set to account for more than 50% of global adspend by 2021

Internet advertising set to account for more than 50% of global adspend by 2021

8 Jul 2019

Creating community on Facebook Groups

Creating community on Facebook Groups

Colleen Barrella 5 Jul 2019

Instagram, the new marketing hub for business growth

Instagram, the new marketing hub for business growth

Refilwe Monyai 4 Jul 2019

Global Ad Trends report reveals slowdown in social ad growth

Global Ad Trends report reveals slowdown in social ad growth

2 Jul 2019

The power of social media and influence in today's 4th Industrial Revolution

The power of social media and influence in today's 4th Industrial Revolution

Nokwanda Ndashe 1 Jul 2019

Content is king but is it relevant to your audience?

Content is king but is it relevant to your audience?

Minnie-lee Tagwirei 1 Jul 2019

The fruit of your coins

Facebook's Libra has staggering potential - state control of money could end

Gavin Brown 27 Jun 2019

How Twitter has been used in Cameroon's Anglophone crisis

How Twitter has been used in Cameroon's Anglophone crisis

Julius T. Nganji and Lynn Cockburn 18 Jun 2019

#CannesLions2019 Entertainment Grands Prix winners: Top row is Final Cut and Droga5 New York's New York Times journalism's Resolve (Myanmar), Rigor (Taxes), Courage (Mexican Spyware), Perseverance (Immigration) and Fearlessness (Isis) campaign. Bottom left is Digital Craft Grand Prix winner Virtue's work for Carlings' Digital Collection, 'Address the Future'. Bottom right is Industry Craft Grand Prix work for Momentum New York and Canada's Nike 'Just Do It: HQ at the Church'.

#CannesLions2019: Craft winners!

18 Jun 2019

Five skills to help you connect with your social media audience

Five skills to help you connect with your social media audience

Zubeida Goolam 13 Jun 2019

Africa's changemakers are blazing a trail for the rest of the world

Africa's changemakers are blazing a trail for the rest of the world

Nunu Ntshingila 10 Jun 2019

How social media has become a breeding ground for counterfeit sales

How social media has become a breeding ground for counterfeit sales

7 Jun 2019

Santa Claus for Coca-Cola...

#YouthMonth: How to spot fake influencers on social media

Leigh Andrews 4 Jun 2019

Image source: Gallo/Getty.

#FairnessFirst: A picture tells a thousand words, but should it?

Leigh Andrews 3 Jun 2019

The world then and now, and how the way we protect our children needs to change

The world then and now, and how the way we protect our children needs to change

Jessica Tennant 31 May 2019

AI won't lead to better consumer engagement but machine learning will

AI won't lead to better consumer engagement but machine learning will

Jarred Mailer-Lyons 30 May 2019

Photo by LinkedIn Sales Navigator on Unsplash.

5 tips to turn your LinkedIn company page into a lead generation page

Ronelle Bester 24 May 2019

Image source: Gallo/Getty.

Supporting digital entrepreneurs in Nigeria

23 May 2019

Image source: Gallo/Getty.

Rwanda plans to regulate social media content

20 May 2019

Why LinkedIn is more important than ever in 2019

Zubeida Goolam 17 May 2019

Image source: Gallo/Getty.

Innovative messaging app tailor-made for Malians

17 May 2019

Image source: Gallo/Getty

How marketing with CSR at its heart can change the world

Leigh Andrews 14 May 2019

Instagram's @shop a curated showcase of shoppable products

Instagram's @shop a curated showcase of shoppable products

14 May 2019

#AfricaMonth: Going viral - a double-edged sword for Nigerian brands?

Uzoma Ukah 13 May 2019

Scenes from the overall Best in Show (Dream Crazy) as well as SA's Pencil-winning work from the final night of #OneShow2019 (Breaking Ballet and Return to Chapman's Peak).

#OneShow2019: Final night's results!

11 May 2019

Screen grab from ADC 98th Annual Awards' Black Cube for Best of Show winner, “The Truth Is Worth It,” on behalf of The New York Times, awarded to Final Cut New York and Furlined Santa Monica with Droga5 New York.

#OneShow2019: All the ADC 2019 winners!

7 May 2019

Photo by Jon Flobrant on

Explaining the explainer video: how to write a good video script

Tiffany Markman 6 May 2019

Facebook chatbot world first for Heineken South Africa

Facebook chatbot world first for Heineken South Africa

Techsys Digital 3 May 2019

Image source: Gallo/Getty.

Reporting on China in Africa is too binary

Yu-Shan Wu 30 Apr 2019

#CNILux: Creating Noonoouri - high fashion's virtual darling

#CNILux: Creating Noonoouri - high fashion's virtual darling

Lauren Hartzenberg 29 Apr 2019

When brands get social media engagement right

When brands get social media engagement right

Sheila Afari 26 Apr 2019

Owning the moment: Techsys gives HALLS millennial momentum

Owning the moment: Techsys gives HALLS millennial momentum

Techsys Digital 26 Apr 2019

WhatsApp news: Tafel Lager launches groundbreaking campaign

WhatsApp news: Tafel Lager launches groundbreaking campaign

Techsys Digital 24 Apr 2019

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