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AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA

Vincent Maher

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Antonio Petra

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Why over 350 organisations share their news via a Biz Press Office

Why over 350 organisations share their news via a Biz Press Office

19 Aug 2024

6 shows, 1 re-usable exhibition stand

6 shows, 1 re-usable exhibition stand

19 Aug 2024

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Advertising Week looking to expand to Africa

Advertising Week looking to expand to Africa

9 Apr 2018

NEF closing ceremony. Image supplied.

Next Einstein Forum awards high impact innovations

4 Apr 2018

The Africa Channel presents inaugural TV Series Festival at Ziff 2018

The Africa Channel presents inaugural TV Series Festival at Ziff 2018

3 Apr 2018

10 reasons to be at Ciclope Africa

10 reasons to be at Ciclope Africa

29 Mar 2018

The private members club set to transform Africa

The private members club set to transform Africa

Cari Coetzee 27 Mar 2018

Top minds to meet at Africa Shared Value Summit this May

Top minds to meet at Africa Shared Value Summit this May

Shift Social Development 27 Mar 2018

Africa CEO Forum.

Showcasing African startups and leadership

22 Mar 2018

Philip Thomas is the new chairman of Cannes Lions.

Philip Thomas announced as new chairman of Cannes Lions

22 Mar 2018

#ECMA2018: Adopt a humanistic approach to AI

#ECMA2018: Adopt a humanistic approach to AI

Maroefah Smith 16 Mar 2018

#FutureAdAfrica: Brand safety is not optional, support local publishers

Jessica Tennant 15 Mar 2018

How to promote innovation in Africa

How to promote innovation in Africa

13 Mar 2018

Youth, economy on Africa agenda at Commonwealth Africa Summit

Youth, economy on Africa agenda at Commonwealth Africa Summit

12 Mar 2018

Film tourism profitable to cultural, creative economy

Film tourism profitable to cultural, creative economy

12 Mar 2018

2018 Africa Forum CEO of the Year: Nadia Fettah, MD of Saham Finances,

Nadia Fettah named 'CEO of the Year'

12 Mar 2018

Deloitte panel at Africa Outlook 2018: (L-R) Hardy Pemhiwa, Sola David-Borha, MD Ramesh, and Sabine Dall’Omo.

Africa's new winning companies

7 Mar 2018

Cape Town to host first in series of 2018 Top Women Conferences

Cape Town to host first in series of 2018 Top Women Conferences

7 Mar 2018

Image Supplied by Radisson Blu Hotel & Residence Cape Town

Carlson Rezidor rebrands to leverage international brand equity of the Radisson name

6 Mar 2018

Africa's growth story celebrated

Africa's growth story celebrated

5 Mar 2018

#DigitalSummit2018: Championing diversity in digital

#DigitalSummit2018: Championing diversity in digital

Jessica Tennant 5 Mar 2018

Spotlight on Africa's disruptive technologies

Spotlight on Africa's disruptive technologies

2 Mar 2018

The IAB SA's Bookmarks 2018 took place on 1 March at the Kyalami Theatre on the Track.

#BOOKMARKS2018: WINNERS ANNOUNCED!

1 Mar 2018

Oslo Freedom Forum to be hosted in Joburg this March

Oslo Freedom Forum to be hosted in Joburg this March

1 Mar 2018

Severins, Murray and De Stadler, three of this year's IAB SA Digital Summit speakers.

#IABDigitalSummit2018: The ultimate 'state of the industry' event

Leigh Andrews 20 Feb 2018

Design Indaba's global graduates. Image credit: Design Indaba website.

Ten global graduates at Design Indaba

Juanita Pienaar 20 Feb 2018

Emerging technologies harnessed for economic development of Africa

Emerging technologies harnessed for economic development of Africa

19 Feb 2018

Young Ones Design Brief launched by The One Club, PartnersGlobal and United Nations

Young Ones Design Brief launched by The One Club, PartnersGlobal and United Nations

16 Feb 2018

Africa CEO Forum 2017.

Powering competitiveness in Africa

12 Feb 2018

#MeetingsAfrica: All that Africa has to offer

Danette Breitenbach 7 Feb 2018

Charles Murito, country manager of Google Kenya |

Google Kenya's Charles Murito on digital advertising and the age of assistance

Jessica Tennant 7 Feb 2018

Time of the Writer 2017 participants, Image credit:

21st Time of the Writer International Festival taking place in March

5 Feb 2018

More news

Advertising Week looking to expand to Africa

Advertising Week looking to expand to Africa

9 Apr 2018

NEF closing ceremony. Image supplied.

Next Einstein Forum awards high impact innovations

4 Apr 2018

The Africa Channel presents inaugural TV Series Festival at Ziff 2018

The Africa Channel presents inaugural TV Series Festival at Ziff 2018

3 Apr 2018

10 reasons to be at Ciclope Africa

10 reasons to be at Ciclope Africa

29 Mar 2018

The private members club set to transform Africa

The private members club set to transform Africa

Cari Coetzee 27 Mar 2018

Top minds to meet at Africa Shared Value Summit this May

Top minds to meet at Africa Shared Value Summit this May

Shift Social Development 27 Mar 2018

Africa CEO Forum.

Showcasing African startups and leadership

22 Mar 2018

Philip Thomas is the new chairman of Cannes Lions.

Philip Thomas announced as new chairman of Cannes Lions

22 Mar 2018

#ECMA2018: Adopt a humanistic approach to AI

#ECMA2018: Adopt a humanistic approach to AI

Maroefah Smith 16 Mar 2018

#FutureAdAfrica: Brand safety is not optional, support local publishers

Jessica Tennant 15 Mar 2018

How to promote innovation in Africa

How to promote innovation in Africa

13 Mar 2018

Youth, economy on Africa agenda at Commonwealth Africa Summit

Youth, economy on Africa agenda at Commonwealth Africa Summit

12 Mar 2018

Film tourism profitable to cultural, creative economy

Film tourism profitable to cultural, creative economy

12 Mar 2018

2018 Africa Forum CEO of the Year: Nadia Fettah, MD of Saham Finances,

Nadia Fettah named 'CEO of the Year'

12 Mar 2018

Deloitte panel at Africa Outlook 2018: (L-R) Hardy Pemhiwa, Sola David-Borha, MD Ramesh, and Sabine Dall’Omo.

Africa's new winning companies

7 Mar 2018

Cape Town to host first in series of 2018 Top Women Conferences

Cape Town to host first in series of 2018 Top Women Conferences

7 Mar 2018

Image Supplied by Radisson Blu Hotel & Residence Cape Town

Carlson Rezidor rebrands to leverage international brand equity of the Radisson name

6 Mar 2018

Africa's growth story celebrated

Africa's growth story celebrated

5 Mar 2018

#DigitalSummit2018: Championing diversity in digital

#DigitalSummit2018: Championing diversity in digital

Jessica Tennant 5 Mar 2018

Spotlight on Africa's disruptive technologies

Spotlight on Africa's disruptive technologies

2 Mar 2018

The IAB SA's Bookmarks 2018 took place on 1 March at the Kyalami Theatre on the Track.

#BOOKMARKS2018: WINNERS ANNOUNCED!

1 Mar 2018

Oslo Freedom Forum to be hosted in Joburg this March

Oslo Freedom Forum to be hosted in Joburg this March

1 Mar 2018

Severins, Murray and De Stadler, three of this year's IAB SA Digital Summit speakers.

#IABDigitalSummit2018: The ultimate 'state of the industry' event

Leigh Andrews 20 Feb 2018

Design Indaba's global graduates. Image credit: Design Indaba website.

Ten global graduates at Design Indaba

Juanita Pienaar 20 Feb 2018

Emerging technologies harnessed for economic development of Africa

Emerging technologies harnessed for economic development of Africa

19 Feb 2018

Young Ones Design Brief launched by The One Club, PartnersGlobal and United Nations

Young Ones Design Brief launched by The One Club, PartnersGlobal and United Nations

16 Feb 2018

Africa CEO Forum 2017.

Powering competitiveness in Africa

12 Feb 2018

#MeetingsAfrica: All that Africa has to offer

Danette Breitenbach 7 Feb 2018

Charles Murito, country manager of Google Kenya |

Google Kenya's Charles Murito on digital advertising and the age of assistance

Jessica Tennant 7 Feb 2018

Time of the Writer 2017 participants, Image credit:

21st Time of the Writer International Festival taking place in March

5 Feb 2018

Jade Amic - Native VML’s creative group head and chair of the Bookmarks 2018's ‘innovative engineers’ jury panel.

#Bookmarks2018: Digital jury jabber with... Jade Amic

Leigh Andrews 30 Jan 2018

Ajaz Ahmed is the new jury president of Lisbon International Advertising Festival's executive jury panel. Image supplied.

Registration opens for Lisbon Advertising Festival and jury president announced

29 Jan 2018

Francisco Condorelli

Entries now open for first-ever African edition of international festival of craft, Ciclope

Ninety9cents 26 Jan 2018

The One Show's new Mobile-First Video Advertising category

The One Show's new Mobile-First Video Advertising category

25 Jan 2018

ADC Advertising, Interactive and Motion/Film Craft juries announced

ADC Advertising, Interactive and Motion/Film Craft juries announced

18 Jan 2018

Entries open for first African edition of Ciclope

Entries open for first African edition of Ciclope

18 Jan 2018

ADC juries for four design categories announced

ADC juries for four design categories announced

16 Jan 2018

Consumer Electronics Show introduces Africa Tech Now

Consumer Electronics Show introduces Africa Tech Now

11 Jan 2018

#BizTrends2018: E-sports in South Africa - it's only just begun

#BizTrends2018: E-sports in South Africa - it's only just begun

Barry Louzada 8 Jan 2018

#BizTrends2018: Transformation, agency consolidation and real consumer insights

#BizTrends2018: Transformation, agency consolidation and real consumer insights

Kgaugelo Maphai 8 Jan 2018

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