US to host 2010 Readership Conference, Expo

The conference is being held in cooperation with the Newspaper Association of America and the WAN-IFRA Newsplex, the advanced training centre for newsrooms of the future.

Speakers for the event include:

• David L. Hunke, the president and publisher of USA Today, the nation's largest newspaper;
  
• Torry Pedersen, CEO of VG Multimedia, the Schibsted company in Norway that is pioneering successful print/web/mobile cooperation;
  
• Jennifer Carroll, VP/senior editor of ContentOne, a Gannett company-wide initiative designed to improve the quality and efficiency of content development and delivery. She will be talking about sophisticated market research;
  
• Anette Novak, editor-in-chief of Norran in Sweden, which is redefining what it means to be local in the digital age;
  
• Martin Jönsson, deputy editor-in-chief of Svenska Dagbladet in Sweden, where new content strategies are resulting in success in print;
  Doug Bennett, president of the Interactive Division of US-based Freedom Communications, which includes more thian 100 publications, eight broadcast stations , all complemented with news, information and entertainment websites and mobile applications.
  
• Winners of the World Young Reader Prizes, who will share their print, web and mobile strategies for attracting younger readers: Waldemar Pas, editor-in-chief of Metro in Poland; Jennifer Jhon, editor of Teenlink, a Sun-Sentinel publication in the US; and Mathews Varghese, associate editor of the Malayala Manorama in India

More speakers will be announced. For conference details, go to www.wan-ifra.org/readership-conference.

The event will also showcase exhibitors who provide solutions for reaching and increasing audiences across publishing platforms.