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    New appointment to Mobile Entertainment Forum Board, EMEA

    MTN Group senior VP for commercial and innovation, Christian de Faria, has been appointed as a board member of the Mobile Entertainment Forum (MEF) for EMEA, a global trade body that represents companies in the mobile media and entertainment industry.
    New appointment to Mobile Entertainment Forum Board, EMEA

    At MTN, De Faria is responsible for, among others, the company's new product development and innovation activities.

    Increase mobile entertainment offerings

    Says De Faria: "I am honoured and humbled to be part of the MEF EMEA Board. With telecoms operators focusing their attention on increased data revenues for future sustainable growth, there is no better time than now to increase mobile entertainment offerings to the end user whilst driving ARPUs higher than now. I believe my membership of the EMEA Board will give MTN the platform to do just that."

    Says Phuthuma Nhleko, MTN Group president and CEO: "MTN is delighted to have Christian on the MEF EMEA Board and we sincerely believe that he will play an instrumental role in helping MEF to drive efforts aimed at accelerating mobile media innovation in emerging markets."

    Adds Rimma Perelmuter, MEF executive director: "Congratulations to Christian on his successful election to our EMEA board. His appointment alongside key board directors from across the mobile content ecosystem, combined with MTN's strong footprint, will undoubtedly benefit MEF's members and strengthen our contribution to the region."

    Maphamola Lebelo at Lebelo_m@mtn.co.za or +2783-212-9918

    Let's do Biz