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    7 apps for mobile marketers on-the-go

    The following apps are a must have for the avid mobile marketer on the go. Please note, these are only available for iOS devices (iPod Touch, iPhone and iPad).

    Dictionary of Sales and Marketing

    Having a mobile phone is handy, especially in a meeting when the pressure is on and you are desperate to impress your customer. With the dictionary of sales and marketing at hand, it now becomes possible to whip out the snazziest marketing terms from a search directory. There are over 1700 searchable marketing terms with every one presenting a possible use in a mobile marketing presentation.

    iContact Email marketing

    Imagine having an analytic tool combined with an email marketing application. With iContact, you can put your worries aside as you create customised emailers and then watch as the analytic reports deliver hit rates, open rates, track bounces and so on. Capture contacts on the fly and keep adding them to the massive mobile email database.

    Learning to go: Marketing Process

    We all need a little bit of help now and then, and Learning to Go: Marketing process provides that help instantly. This is a full course, contained inside a tiny download and includes most of the fundamentals of marketing such as advertising, promotions, retailing, marketing services, product planning and consumer motivation. This app course is ideal for the mobile marketer who needs to get to grips with the latest marketing research.

    MarketingProfs

    As with many mobile marketers, we receive our advice from the endless information source of the internet. MarketingProfs takes the latest articles from from MarketingProfs.com and condenses them into easy to read mobile formats. Learn more about email marketing, lead generation, small businesses and search marketing with this exceptional app.

    I Spy Analytics

    Mobile analytic tools are all good and well, but many are too complex to allow for easy reading. Enter the I Spy Analytic tool. It allows for real time metric measurement on the move, such as traffic sources, visitor information and content. It's the ideal application for the mobile marketer who needs to constantly monitor their traffic at a glance. With notifications and real-time displays, the I Spy Analytic tool becomes a must-download.

    Do it! Marketing

    From the best minds in the marketing trade comes Do It! Marketing, an app which pushes top-notch articles to your mobile phone. Seth Godin, Chris Brogan, CopyBlogger and Find & Convert are some of the contributors sending in articles on a regular basis.

    Constant Quickvie

    If you need to stay in regular contact with your clients, then Constant Quickview is all you need. Manage contact lists, schedule emails and post links to social networks such as Linkdn, Facebook and Twitter.

    Source: Vomo

    Vomo, backed by Vodacom Digital Media, sets out to be an exciting new voice in the world of mobile communication. It is your connection to what is happening in an industry that is rapidly evolving into the most versatile marketing and communication medium ever. The company’s aim is to provide you daily with the latest mobile news, opinions and trends, so you can stay at the forefront of all mobile media affairs.

    Go to: http://www.vomo.co.za/
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