Intl speaker confirmed for Social Business Africa Conference

Social Business Africa empowers business decision makers with insights and practical tools to transform their organisations from the inside out, and capitalise on the disruptive nature of social customers, employees, and technologies.

Hinchcliffe joins the continent's leading thinkers Mark Kaigwa, Mike Stopforth, Gys Kappers, Craig Rodney and Mike Wronski for presentations and practical workshops covering social business strategy, collaborative technology, social business governance, social media marketing, social leadership and more.

"As brands scramble to gain ground in social media, there is an ever-widening gap between what they promise and what they can deliver at a business level," says Mike Stopforth, CEO of Cerebra. "To be effective social brands, companies first need to learn to be social businesses. We are incredibly excited to have Dion join us at this year's conference - his experience and thinking will be invaluable to African business leaders."

"Change is happening so quickly for organisations today that being proactive in incorporating digital - and especially social media - methods of doing business has become an imperative," adds Hinchcliffe. "I greatly look forward to participating in SBA 2013 in South Africa to help explore the latest thinking on how companies can better adapt and thrive in today's high velocity, consumer-centric global marketplace."

The full day conference is scheduled to take place on 20 August 2013 in The Forum at The Campus in Bryanston, Johannesburg, South Africa. Tickets are R1 500 (excl. VAT).

For more, go to www.socialbusinessafrica.com.