Public relations managers and marketers have to work hard and smart in order to gain exposure and coverage, ultimately increasing sales for these customers.
An effective communication strategy which embraces various media and which highlights different aspects of the business is what is needed to ensure both initial and long term success. Here are a few ideas on how startup businesses and entrepreneurs can use public relations to attract attention and increase their sales:
There are numerous other ways in which public relations can be used creatively to generate business. Never disregard your idea of how it can be applied making sure to evaluate it critically.