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    Thoughts on Google+ by the world's social media gurus

    Google+ is still new to the field, but it's already shaping up to be Google's most successful social media effort to date. While some have relegated Google+ to suffer the same fate as the company's other recent failed social media efforts Buzz and Wave, the consensus among the tech industry's top pundits, critics and journalists has been positive.
    Thoughts on Google+ by the world's social media gurus

    We thought it would be interesting to take it a step further and see what the founders of some of the world's top Social Media sites are saying about Google+.

    Mark Zuckerberg - CEO and founder Facebook

    Referring to Hangouts, the Google+ video conferencing feature, Zuckerberg dismissed the feature's exclusivity as a big threat to Facebook and says that Google+'s biggest challenge is in building up its user base. People will need to invest time in recreating their social graphs on another social network.

    Tom Anderson - ex-President and co-founder MySpace

    Anderson gave his thoughts on Circles, the heart of Google+. Comparing it to Facebook Groups, he said that the key to unlocking the winning model lies in thinking about what each model does best. He suggested that Facebook's model is more like Yahoo Groups with forum capability, while Google+ Circles are more like email distribution lists meets Twitter with better commenting. In the end he said, it's about which model users will prefer.

    Read the full article at www.memeburn.com.

    Source: Memeburn

    Launched in April 2010 by Matthew Buckland, Memeburn is a news and opinion platform tracking tech culture, innovation and business. It plays particular attention to the web, mobile, social media, online media and social networking fields. Key opinion-leaders contribute to Memeburn, providing their insights on the online industry. Subscribe via email or RSS for regular updates. Follow memeburn on Twitter at @memeburn.

    Go to: http://www.memeburn.com

    About Martin Carstens

    Martin Carstens is a columnist on www.memeburn.com.
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