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    Twenty useful tips for dissecting mobile web design

    With the current surge in popularity of smartphones and web-capable phones, increased focus has been put on designing for mobile. There are however some marked differences between designing for the web and designing for mobile. Mobile expert Graeme Haley looks at the mystery and simplicity of designing for mobile phones with these 20 must-have tips.

    Before You Start

    1. The mobile screen is small, and instead of planning around this, many designers use that fact as an excuse to take shortcuts. You wouldn't want a website that only takes up a third of your screen, so why do this for mobile? It is a shocking brand experience. Think "mobile" from the start.

    2. Avoid thinking along the lines of web-to-mobile site "conversions". For example, many things are possible on powerful mobiles that are not supported by the majority of devices in the local South African market. Think "reach all our users" from the start.

    Continue reading the full article on www.memeburn.com.

    Source: Memeburn

    Launched in April 2010 by Matthew Buckland, Memeburn is a news and opinion platform tracking tech culture, innovation and business. It plays particular attention to the web, mobile, social media, online media and social networking fields. Key opinion-leaders contribute to Memeburn, providing their insights on the online industry. Subscribe via email or RSS for regular updates. Follow memeburn on Twitter at @memeburn.

    Go to: http://www.memeburn.com

    About Graeme Haley

    Graeme Haley is the CEO and co-founder of specialist mobile media company, Thumbtribe. He is also a contributor on www.memeburn.com.
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