Freeman's team offers full cross-media advertising strategies for Telegraph clients their solutions incorporate print, online, mobile, video, e-commerce, social networking, events, contract publishing, viral campaigns, reader offers, promotions, data capture, and more.
Freeman will describe the practices of Create, which was named cross-media sales team of the year at the 2009 Campaign Media Awards in the United Kingdom.
The Advertising Summit, to be held at Axel Springer headquarters in Hamburg, is one of a several conferences, seminars and events to be held around the 40th Ifra Expo, the largest annual global trade exhibition for the news publishing and media industry. The expo, to be held from 4 to 6 October next, will provide Advertising Summit participants with an opportunity to study the latest trends in advertising and circulation management systems from leading manufacturers.
Full details of the Advertising Summit can be found at www.wan-ifra.org/advertisingsummit_2010.
Full details of the IFRA Expo and related events, including the World Editors Forum, International e-Reading and Tablet Conference, Focus Sessions on newspaper production and more, can be found at www.ifraexpo.com. The events are organised by the World Association of Newspapers and News Publishers (WAN-IFRA), the global association of the world's press.
