Medium-sized communications consultancy, PR Dynamics, has been appointed to handle the communications campaign for the 2003 South African Digestive Diseases Week (SADDW). Broadly this includes the full spectrum of media and non-media based activity.
Using the slogan "detect it, treat it, beat it", the SADDW campaign aims to educate the public about colorectal cancer, its causes, prevention and treatment. This campaign is an initiative of the South African Gastroenterology Society (SAGES).
PR Dynamics’ appointment became effective in April 2003.
For more information on SADDW visit the Web site on [www.saddw.co.za].
