Indigo Cosmetics has once again enlisted the help of Conceptualise Promotions, the only South African marketing services company to carry Lloyds of London certification and indemnity, to implement a promotion for its Solo range of deodorants and perfumes.
Running from July 1 to October 15, the promotion features an 'on pack' decal containing a unique access code which affords consumers entry via IVR, SMS or Internet to a draw for a Mercedes SLK.
Conceptualise is the promotional campaign and game show specialist responsible for numerous highly successful promotions including Coca-Cola MegaMillions and MTN's Thath 'I Zak.